Freelancer profile translated to English.

Description

Hybrid skill: creativity x analytics x technical.

You know that content is an important digital asset.

Your company cannot be satisfied with the raw text of a disembodied AI that is damaging your brand image.

You don't have time to create it in-house.

You don't have an in-house copywriter.

I write your texts to sell. Compatible with algorithms, they are primarily aimed at your customers. Between their arrival on the page and their decision to buy, I transform their preconceived notions into conviction in your favor.

15 years of experience in emotional content strategy, UX, premium copywriting, and digital marketing. 25 years on the web.

You want to audit your entire digital ecosystem to see if it is consistent with the requirements for 2026.

You are looking to optimize each step of your funnel.

You are looking for decision support on the trade-offs to be made in your current strategy:

Audit and strategy: take stock of your digital assets. Validate your ecosystem, optimize it with a content strategy that takes into account the requirements for 2026: SEO, GEO (AI).

Contact me.

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Bordeaux (up to 10km), Villenave-d'Ornon (up to 10km)

Caroline Notari EI - The Shadow Copywriter TM
Digital Strategy Consultant, Social Media Manager, Copywriter
SOCIAL NETWORKS
July 2025 - Today (11 months)
Bordeaux, France
The Shadow Copywriter is a digital marketing and communication service, designed with businesses, for businesses.
Anchor your brand image in the minds of your consumers/users/audiences through experience;
Gain confidence in your sector and establish authority through content;
Make a splash with a launch.

1. Audit: Shock Investigation "Let the Truth Emerge!" 👉 Ideal for self-sufficient VSEs seeking realignment
2. Strategy: Full Unlock "Your Exclusive Strategy Revealed" 👉 Ideal for VSEs/SMEs seeking results (Turnover €300K and above)
🔒 3. Implementation: The Truth in Action "Light Shed on the Matter." 👉 Unlocked after purchasing a "Full Unlock" service -
4. Launch: Media Explosion "Reality Exceeds Fiction!" 👉 Premium follow-up for the creation and management of a product launch, a season, an event (festival, highlight)

Strategy, copywriting, social media.
https://carolinenotari.com/
Digital Communication Copywriting Social Media Positioning Strategy Webmarketing Strategy
Communauté de Communes de Montesquieu
Head of Communication and User Relations
PUBLIC SECTOR
August 2024 - Today (1 year and 10 months)
Léognan, France
Head of communication and user relations for a community of municipalities with 47,130 inhabitants. Areas: Ecological Transition • Economic Development and Innovation • Employment • Mobility • Solidarity • Environment...
Planning - Budget - Organization, Team Management and Leadership (4 people) - Production Process Optimization - Change Management - Understanding the Request - Expense Control. Creative Direction - Media Plan - Press Releases - Communication Strategy - Pedagogy - Internal Communication - Photography - Press Relations
Digital Communication Copywriting Social Media
Opéra National de Bordeaux
Digital Manager
CULTURE
November 2013 - August 2024 (10 years and 9 months)
Bordeaux, France
Digital strategy, and management of its implementation.
Social Media Management
Content Management
Community Management
Web project management and third-party application maintenance service monitoring.
Audiovisual and Multimedia Planning
Multi-platform Live Stream Planning and Animation.
E-mail Marketing Strategy
Acquisition Strategy through Gaming (Gamification) and Content (Inbound)
SEO Strategy (service provider management)
Strategy and design of social media and display campaigns
Event hybridization
Webmarketing Strategy Social Media Strategist Positioning Strategy Emotional Marketing

Check out Caroline's experience

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Analyst
National Institute of Territorial Studies (INET)
2020
Concours Attaché Analyste
Professional Bachelor's Degree
University of La Rochelle
2001
Création Multimédia

Check out Caroline's education

Graphic Designer

Caroline N.

Digital Communication Manager

About Caroline

Hybrid skill: creativity x analytics x technical.

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