Freelancer profile translated to English.
Back to original languageAbout Caroline
Passionate about writing and social media, I have been writing articles, press releases, and web content for over 7 years.
My favorite topics? Employer branding, recruitment, CSR, and cybersecurity.
My ultimate goal? To give your organization the voice it deserves through a refined pen, so that your inbound strategy can finally take off!
Feel free to contact me for more information :-)
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- OneWaveContent ManagerTECHSeptember 2022 - Today (3 years and 9 months)Rennes, France▶️ Writing specialized SEO articles in cybersecurity▶️ Ghostwriter (for CEO and sales team accounts)▶️ Development of the editorial calendar and social media management▶️ Responsible for the monthly newsletter
- Happy to meet youContent Manager | WriterHUMAN RESOURCESFebruary 2021 - September 2022 (1 year and 7 months)Rennes, France▶️ Writing SEO blog articles for HTMY Group websites and clients.▶️ Responsible for press relations for HTMY and clients. (Briefing ➡️ press release writing ➡️ distribution of the press release to my network of journalists ➡️ media push campaign ➡️ follow-up strategy ➡️ coordination of interviews/filming)▶️ Creation of marketing content (white papers, downloadable content, webinars, emailings, infographics, podcast scripts, etc.).▶️ Creation of content for HTMY Group websites and clients (French and English).▶️ Creation and sending of newsletters (B2B and B2C).▶️ Management of the Group's social media (LinkedIn, Twitter, Instagram, and Facebook): publication schedule, content distribution, and community engagement.▶️ Implementation of marketing automation campaigns.▶️ Preparation and delivery of social media-related training.
- Neovian PartnersHead of Communication and MarketingCONSULTING AND AUDITSFebruary 2020 - February 2021 (1 year)Île-de-France, France▶️ Management of a team of two people within the marketing & communication department▶️ Development of the company's external communication plan▶️ Development of the company's internal communication plan▶️ Writing and distribution of press releases▶️ Project manager: website redesign▶️ Organization and management of events (external: conferences, promotional events / internal: company team building) ▶️ Creation of internal and external newsletters ▶️ Responsible for all print creations (brochures, white papers, banners...)▶️ Management of social media (LinkedIn and Twitter) / Development of the editorial calendar
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Education
- Master of Business Administration - MBA 2, Communication, GeneralPôle Paris Alternance (PPA)2017Master of Business Administration - MBA 2, Communication, général
- Master of BusinessPôle Paris Alternance (PPA)2016Master of Business Administration - MBA 1, Marketing / gestion du marketing, général
Certifications
- MOOC SecNumacadémie: Digital Security TrainingANSSI2022