About Caroline
French
Native or bilingual
English
Fluent
Experience
- FreelanceOnline Business ManagerSPORTSFebruary 2026 - Today (4 months)FranceSupport for a sports coach & business development for a CrossFit box: Business Strategy: develop a Business Plan and define brand positioning. Identity & Visibility: lead SEO redesign. Content Management: create strategic editorial calendars to convert the audience into active clients.Growth & Partnerships: develop the local network (B2B, businesses, tourism) for new member acquisition.Social Media: manage brand consistency through dedicated content planning.
- Editions TissotMarketing Product ManagerLEGALMay 2025 - November 2025 (6 months)FranceOrganize and promote webinars: registration and nurturing.Implement emailing scenarios and marketing automation strategies: social selling, setting emails, personalized targeting and retargeting scenarios.Ensure inbound marketing initiatives.Create and monitor promotional campaigns for the BDESE online solution.Track KPIs: open rates, conversions, lead generation.Manage B2B social media (LinkedIn).
- Kultur TeeStore Manager & Customer RelationsFASHION AND COSMETICSDecember 2024 - April 2025 (4 months)Team management, schedule creation.Welcome and advise customers.Merchandising.Cash register and financial transaction management, training a colleague.Analyze sales results and propose corrective actions.Manage inventory, stock replenishment, and shelf stocking.
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Education
- Master in Marketing and CommunicationEsupcom2015Master marketing et communication
- Bachelor's Degree in Event Project ManagementIsefac Lille2012Licence chef de projet événementiel