Caroline Cros

After working for major cosmetic brands and e-commerce startups, both in France and internationally, I support DNVBs (Digital Native Vertical Brands) during their launch phase (e-business advisor, e-commerce director by residence...) and large corporations (Beauty, Fashion, Luxury, and Health/Wellness) on specific campaigns such as press relations, product launch photoshoots, or influencer marketing.

I have a creative approach, providing an innovative strategic vision to challenge the status quo and deliver significant results and improvements.

With nearly 10 years of experience covering web journalism, press relations, influence, e-commerce, branding (DNVB), content strategy..., I have a comprehensive understanding of a brand's challenges. All these accumulated experiences with brands are probably my greatest strength. Whether as an entrepreneur, consultant, or employee, my approach always aims to motivate and enable those around me to push their limits!