Freelancer profile translated to English.
Back to original languageAbout Caroline
Do you run a business in the Loire (42) region?
Based in Saint-Galmier, I help you structure and optimize your marketing to grow your sales and brand awareness.
I bring heart, energy (to spare), and good humor.
Depending on your needs: one-off services, project-based, or recurring.
🚀 Brand, acquisition, or loyalty strategy, market research, content and media creation, events, press relations.
. 20 years of experience in Marketing and Communication.
. Certified in Growth Marketing and AI.
. Expert lecturer in the science of persuasion (cognitive and social psychology).
☀️ Let's make your communication more structured and persuasive.
Contact me and get a quote within 24 hours.
French
Native or bilingual
Can work on-site
Saint-Galmier (up to 50km)
Experience
- WOOCMarketing and Communication Manager (Part-time)CONSULTING AND AUDITSJanuary 2024 - Today (2 years and 5 months)Saint-Galmier, FranceI help VSEs, SMEs, and startups attract and persuade their clients and partners by leveraging my solid experience in Marketing and Communication and the science of persuasion.20 years of experience in Marketing and CommunicationLecturer in Social Psychology and PersuasionCertified in Growth Marketing and AI
- Université Jean Monnet, IRUP, Saint-EtienneLECTURER Psychology & CommunicationJanuary 2019 - Today (7 years and 5 months)Saint-Étienne, FranceLecturer in social psychology and persuasion, Jean Monnet University, Saint-EtienneLecturer in project management and communication, IRUP, Saint-Etienne
- GROUPE LA POSTE,COMMUNICATION DIRECTORJanuary 2008 - January 2018 (10 years)Saint-Étienne, France. Development and deployment of local and national communication strategies for clients and employees. Creation of various materials and content, event organization, and advertising campaign management.. Management of relationships with the press, elected officials, and strategic partners. Management of 3 communication officers and coordination of 15 Communication Managers
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Education
- Introduction to NeuromarketingOpenclassroom2024Introduction au Neuromarketing
- Training in psychology: decision-making & emotional intelligence2020Formations en psychologie : prise de décision & intelligence émotionnelle
Certifications
- Neuro-Linguistic Programming PractitionerPaul Pyronnet Institut2012
- Positive Psychology at Work PractitionerPositran2019