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Caroline ChapototCC

Caroline Chapotot

Content Strategist

€500/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Caroline

I am Caroline đź‘‹, Content Manager and Senior Web Writer, with over 7 years of experience, at the intersection of digital and editorial expertise.

My goal is simple: make your business visible and performant 🚀

🛠️ My areas of expertise:

• Web Writing
• E-commerce & Marketplaces
• Community Management

Shall we discuss it? 🗓️
  • French

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • Redpill
    Group Communication Manager
    CONSULTING AND AUDITS
    September 2023 - Today (2 years and 9 months)
    Paris, France
    - Management of communication plans for the Redpill group & its various entities (Redpill Media. Ermes, Ramses, etc.)

    - Creation of branding for the startup studio's emerging brands

    - PR, Social Media, Site SEO, visual creation, Newsletters, etc.

    - Internal communication
    Project Management Digital Communication Communication Strategy Internal Communication Press Release Press Relations SEO SEO Writing Social Media Branding visual creation Branding & Identity
  • Hyffen
    Head of Content SEO
    CONSULTING AND AUDITS
    October 2022 - May 2023 (7 months)
    Content management - Content factory:

    -Creation of the Content Factory, in collaboration with the agency's service providers
    -Definition & Participation in the Editorial roadmaps for each project of the agency's Content factory.
    -Creation of editorial briefs, proofreading & validation of content.
    -Management of senior writers.

    Communication strategy / Creation of the SEO Content Factory

    - Definition of the agency's communication strategy.
    - Content creation.
    Web Writing Editorial Content Communication Strategy Brand Content Content Marketing Writing Editorial Strategy SEO SEO Optimization Team Management SEO Web Writing
  • Bizon
    Head of Editorial & SEO
    E-COMMERCE
    December 2020 - October 2022 (1 year and 11 months)
    -Management of an internal and external team
    -Management & monitoring of the agency's web projects
    - Creation of web strategy and content.
    Writing Web Writing Amazon SEO Editorial Strategy Positioning Strategy Product Sheet Writing Amazon Marketplace Marketplace Expert Marketplace Training merchantwords Helium 10 jungle scout Content Marketing

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Education

  • Bachelor's Degree in Modern Literature
    La Sorbonne - Paris IV
    2017
    Apprentissage approfondi de la grammaire et de la linguistique française Etude de la stylistique française Littérature française et comparée Histoire littéraire francophone Analyse des discours littéraires et communicationnels Pratique du latin, apprentissage de l'ancien français Anglais & Espagnol
  • Master 2 - Digital Communication, E-commerce Option
    SUPDEWEB
    2019
    Veille et analyse de l'actualité économique en e-commerce Initiation au droit du numérique et au respect de la RGPD Comportement consommateur Stratégies cross-canal & viralité Data analyse Création de site web Création de contenuw web, SEO / SEA Stratégie d'influence, communication publicitaire Offline et Online Apprentissage des bases de Photoshop & HTML 5

Certifications

  • Teaching French as a Foreign Language
    Alliance française Vichy
    2020
    FLE

Skill set

Categories