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Malt Strategy
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Malt Tech Trends 2026
Carolina SirimaldiCS

Carolina Sirimaldi

STRATEGIC PLANNER

€300/day
Barcelona, ES
15+ years
Branding & Identity
Project Management
Social Media Strategy
Communication Strategy
Branded Content

Average response time: 1 hour

Freelancer profile translated to English.
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About Carolina

I work from strategy, creativity, and management to build brands with identity and purpose, that truly connect with people. I have experience both in agency and client-side, leading 360° campaigns, digital projects, and content. I am comfortable articulating between the strategic and the operational: from brand thinking to final delivery. I am driven by empathy, curiosity, and meaningful ideas, and I enjoy both working with teams and building client relationships. I seek to continue adding value in spaces where communication has a real impact.

  • Spanish

    Native or bilingual

  • English

    Conversational

  • Catalan

    Basic

Can work on-site
Barcelona (up to 50km)

Experience

  • C14TORCE AGENCY
    ACCOUNT SUPERVISOR
    January 2024 - December 2024 (11 months)
    Barcelona, Spain
    360° campaigns, offline and 100% digital. Sponsorships, brand experience. Tactical and strategic briefings. Supervision of audiovisual productions. Coordination of internal teams (creativity, strategy, production, studio). 2 Account executives in charge. Budget control.
    Brands: SEAT Spain
    Creativity Communication Strategy Branded Content Project Management
  • BROTHER, Escuela de creatividad
    PROJECT MANAGER
    January 2017 - January 2018 (1 year)
    Barcelona, Spain
    Brand positioning and public relations. Development of Web strategy, SEO, SEM, Social media ads. UI/UX audits, customer journeys. Media planning. Events and sponsorships.
  • DDB
    ACCOUNT SUPERVISOR
    November 2018 - December 2023 (5 years and 1 month)
    Barcelona, Spain
    360° campaigns, offline and social media. Tactical and strategic briefings. Supervision of audiovisual productions. Social media strategy. Coordination of internal teams (creativity, strategy, production, and social media manager and content creators). 5 Account executives in charge. Budget control.
    Brands: ALDI Spain/Mediamarkt/Colacao/Affinity
Check out Carolina's experience

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Education

  • DIGITAL CREATIVITY
    BROTHER, SCHOOL OF CREATIVITY
    2016
    CREATIVIDAD DIGITAL
  • EXECUTIVE PROGRAM IN INTEGRATED COMMUNICATIONS
    TUCUMÁN FOUNDATION - BUSINESS SCHOOL
    2009
    PROGRAMA EJECUTIVO EN COMUNICACIONES INTEGRADAS
Check out Carolina's education

Skill set

Creativity
Slack
Trello
Asana
Monday

Categories