Freelancer profile translated to English.
Back to original languageAbout Carolina
👋 I am aContent Strategist & Social Media Manager**, with several years of experience in **agencies**, **start-ups**, and **freelancinginternationally.
I help companies in thedefinition and implementation of content and social media strategiesto strengthen their visibility, engage their audience, and support their marketing objectives.
During my experiences, I have worked with companies from various sectors: **fintech**, **HR services**, **lead generation & outbound**, **e-commerce**, and **urban planning**. This diversity allows me to quickly understand the challenges and audiences of each project.
💡 Specifically, I can help you with:
✅ Defining your content strategy
✅ Developing your editorial calendars
✅ Writing your marketing content (blog posts, newsletters, social media posts)
✅ Creating content to support your sales teams (ebooks, prospecting support content)
✅ Scheduling and distributing your content
✅ Designing and hosting webinars
🌍 I am **trilingual**: French, English, and Portuguese, with **professional experience in several European countries**, as well as experience in a company targeting the American market.
English
Native or bilingual
French
Native or bilingual
Portuguese
Native or bilingual
Remote only
Primarily works remotely
Experience
- PhantomBusterContent EditorDIGITAL AND ITSeptember 2024 - December 2025 (1 year and 3 months)Les Sables d'Olonne, FranceWithin the marketing team of this scale-up specializing in **prospecting automation and lead generation**, I contributed to the production and optimization of various marketing content.🎯 Missions:✅Creation of different marketing content: newsletters, emailing sequences, use cases✅Research of topics and production of editorial briefs for blog articles✅Editing and optimization of content written by freelancers✅Management of the blog publication process✅Updating and optimizing existing content
- OpeneatContent ManagerHUMAN RESOURCESJune 2023 - September 2024 (1 year and 2 months)Paris, FranceWithin thisfintech start-upspecializing in **dematerialized meal vouchers**, I participated in the development of the B2B content strategy aimed at companies and HR teams.🎯Missions:✅Definition and development of the B2B content strategy✅Writing and optimization of blog articles✅Organization and hosting of webinars✅Creation of content for lead generation✅Production of content to support sales teams✅Writing and optimization of cold emailing sequences✅Implementation of lead nurturing strategies✅Close collaboration with sales and marketing teams
- Vente-unique.comE-marketing Project ManagerE-COMMERCEMarch 2021 - June 2023 (2 years and 3 months)Paris, FranceWithin the marketing team of amajor European e-commerce player**, I participated in the **development of the content strategyandsocial media managementto increase brand visibility and community engagement.🎯 Missions:✅ Participation in content strategy and editorial strategy✅Writing content for the website and marketing materials✅Creation of newsletters and social media content✅Development and management of the editorial calendar✅Management and animation of the brand's social media channels✅Implementation and management of Facebook Ads campaigns✅Deployment of marketing automation strategies (email, SMS, web push)✅Monitoring and analysis of marketing KPIs✅Implementation of A/B tests to optimize newsletter performance
Recommendations
Be the first to recommend Carolina
Help this freelancer shine by sharing your experience working together.
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Master, Advertising & MarketingCoventry Business School2020Master dans l'une des 15 meilleures universités du Royaume-Uni. Le vrai plus de ce diplôme est son volet pratique, qui m'a permis de développer plusieurs projets pour des marques telles que Disney+ et Mr. Wonderful et, par conséquent, de développer des compétences adaptées au marché du travail.
- Bachelor, Communication SciencesUniversity of Porto2019Bachelor avec un focus sur la communication d'entreprise, les stratégies de communication, le marketing, le marketing digital, le design et la communication visuelle.