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Carolina HernándezCH

Carolina Hernández

Virtual assistant and content creator

€200/day
Las Palmas de Gran Canaria, ES
3-7 years
Content creation and writing
virtual assistance
Copywriting
Customer service
Community management

Average response time: 1 hour

Freelancer profile translated to English.
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About Carolina

I am Carolina Hernández, a virtual assistant and content creator. I help small businesses, professionals, and digital projects organize their daily work, better serve their clients, and communicate their services clearly, attractively, and coherently.

I can help you with:

• Customer service and management of inquiries and incidents.
• Organization of emails, schedules, appointments, reservations, and documentation.
• Tracking of tasks, clients, and administrative processes.
• Creation and writing of content for websites, blogs, and social media.
• Copywriting for services, campaigns, publications, and calls to action.
• Editing, revision, and proofreading of texts.
• Community management and content planning.
• Design of presentations, carousels, and visual materials with Canva.
• Online research and preparation of structured documents.

I have a solid background in customer service, telephone management, and incident resolution, as well as experience as a content creator, editor, voice-over artist, and manager of digital communication projects.

My way of working is based on organization, active listening, autonomy, and attention to detail. I don't just complete tasks; I strive to understand how each project works, identify needs, and offer solutions that save time and improve the customer experience.

I work remotely with companies, entrepreneurs, media outlets, personal brands, accommodations, real estate agencies, businesses, and cultural projects.

You can count on me for one-off projects or ongoing collaborations in virtual assistance, customer service, writing, copywriting, and content creation.
Film and audiovisual (AV)
Press and Media

  • Spanish

    Native or bilingual

  • English

    Conversational

Remote only
Primarily works remotely

Experience

  • Las Constelaciones Rebeldes
    Author and Project Manager of the Book
    PUBLISHING
    June 2025 - Today (1 year and 2 months)
    Las Palmas de Gran Canaria, Spain
    Creation and comprehensive management of 'Las Constelaciones Rebeldes,' my own editorial project developed from the initial idea and manuscript writing to its publication, visual identity, and digital promotion.

    Main responsibilities:

    • Creation of the narrative concept, plot, characters, and universe of the work.
    • Writing, revision, and preparation of the manuscript for publication.
    • Coordination of the editorial project and monitoring of the different production phases.
    • Creation of the visual concept and design of the book cover.
    • Writing of the synopsis, promotional texts, presentations, and commercial materials.
    • Development of the brand identity and storytelling linked to the work.
    • Creation and management of content for social media and digital channels.
    • Design of carousels, posts, videos, mockups, and promotional materials.
    • Planning and execution of launch campaigns and visibility actions.
    • Organization and promotion of presentations, meetings, and reader engagement activities.
    • Community management, audience interaction, and promotion monitoring.
    • Adaptation of content and messages for Instagram, LinkedIn, Pinterest, TikTok, YouTube, and other channels.

    The project remains active through the creation of campaigns, content, and actions aimed at maintaining the book's visibility, connecting with new readers, and consolidating its digital presence.

    The experience integrates creative writing, text editing, storytelling, editorial design, content creation, digital communication, and project management.
    Creative writing Storytelling Content creation and writing Editorial project management Content strategy
  • FREELANCE — WORKANA
    Remote Virtual Assistance, Design, and Content Writing
    PRESS AND MEDIA
    April 2025 - Today (1 year and 4 months)
    As a freelancer at Devanna Studio Virtual, I help small businesses, professionals, and entrepreneurs organize their communication, improve customer service, and develop professional content tailored to their brand identity.

    My main tasks and responsibilities include:

    • Management of email, messages, inquiries, and customer issues.
    • Customer service through digital channels, with friendly, clear, and problem-solving communication.
    • Organization of schedules, appointments, reservations, documentation, and task tracking.
    • Writing and revision of texts for websites, social media, presentations, articles, and commercial communications.
    • Creation of visual content using Canva: posts, carousels, brochures, cards, banners, and corporate presentations.
    • Online research, information gathering, and preparation of structured documents.
    • Support in community management, content planning, and community response.
    • Creation of procedures, templates, and frequently asked questions to streamline daily work.
    • Project tracking, deadline adherence, and constant communication with the client.

    The end result is a personalized, organized, and professional service that allows the client to save time, improve their image, and maintain more efficient communication with their audience.

    I work with responsibility, confidentiality, attention to detail, and commitment to every delivery. I adapt to the tools and needs of each project, always maintaining fluid, results-oriented communication.
    Community management Customer service virtual assistance Content creation and writing Copywriting
  • ALARIDOS RADIO
    Content Creator
    March 2021 - November 2025 (4 years and 8 months)
    Las Palmas de Gran Canaria, Las Palmas, Spain
    Creation, planning, and publication of specialized digital content for Alaridos Radio, an online communication project focused on rock and metal music.

    Main tasks and responsibilities:

    • Research on artists, bands, releases, and music trends.
    • Writing scripts, interviews, presentations, descriptions, and promotional texts.
    • Preparation and conducting of interviews with national and international artists.
    • Creation of content for YouTube, social media, podcasts, and online radio broadcasts.
    • Voice-over, hosting, and production of music programs.
    • Basic editing of audio, video, and promotional images.
    • Design of thumbnails, posters, posts, and visual material using digital tools.
    • Programming and organization of the content calendar.
    • Management of publications, titles, tags, descriptions, and SEO optimization.
    • Communication with artists, agencies, labels, and collaborators.
    • Monitoring of metrics, audience interaction, and content adaptation for each platform.

    As a result, I developed a recognizable editorial identity, expanded the project's digital presence, and maintained a constant production of interviews, programs, and multimedia content aimed at a specialized audience.
Check out Carolina's experience

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Education

  • instruments for selection and management
    instrumentos para la selección y gestión
  • Secondary School Certificate
    CEAD
    2008
    Certificado de Estudios Secundarios
Check out Carolina's education

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