Freelancer profile translated to English.
Back to original languageAbout Carolina
Hello! My name is Carolina and I am a graphic designer with 7 years of experience. In my career as a designer, I have worked on branding, social media, web development, and UX/UI design projects.
I have advanced proficiency in design tools such as Illustrator, Photoshop, InDesign, After Effects, Figma, and project management tools like Jira and Asana.
Spanish
Native or bilingual
English
Native or bilingual
German
Conversational
Can work on-site
Valencia (up to 50km), Madrid (up to 50km), Barcelona (up to 50km)
Experience
- FreelanceFreelance Visual & UX DesignerSOFTWARE PUBLISHINGFebruary 2024 - Today (2 years and 4 months)Valencia, Spain
- Design visually appealing interfaces and user experiences for web and mobile applications.
- Create and maintain brand assets such as logos, color palettes, typography, and visual elements.
- Develop style guides and UI components to ensure brand consistency.
- Establish brand guidelines for a cohesive visual identity.
- Collaborate with marketing and sales teams to align design strategies with business objectives.
- Translate objectives into engaging visual designs that involve and convert.
- Conduct user interviews, surveys, and usability testing to gather insights.
- Create wireframes, storyboards, and interactive prototypes using Figma and Adobe XD.
- Manage multiple projects, ensuring timely delivery and client satisfaction.
- Stay updated with design trends and tools through continuous learning.
- RPostUX DesignerFebruary 2023 - February 2024 (1 year)
- Create cohesive designs aligned with brand aesthetics and design systems.
- Collaborate with cross-functional teams to integrate brand elements into UI designs.
- Conceptualize and design engaging newsletters aligned with brand identity.
- Optimize layouts for readability and visual appeal across different devices.
- Manage multiple design projects, collaborating with project managers.
- Effectively communicate with stakeholders regarding project progress.
- Design compelling infographics and visual assets for content enhancement.
- Ensure consistency in visual language and branding across all graphics.
- Conduct user research, create user personas, and optimize user journeys.
- Implement usability testing for iterative design improvements.
- Create user-friendly digital interfaces, applying industry best practices.
- Collaborate closely with developers for accurate implementation.
- Develop and iterate on interactive prototypes based on user feedback.
- Ensure engaging user experiences with smooth transitions and animations.
- BEON Tech StudioUX DesignerOctober 2021 - February 2023 (1 year and 4 months)Buenos Aires Province, Argentina
- Consult with clients to understand their objectives.
- Explain user research findings to internal and external stakeholders.
- Develop user profiles and usage scenarios.
- Conduct usability testing.
- Create wireframes, storyboards, site maps, and screen flows.
- Create product prototypes.
- Analyze user feedback and activity, and iterate to improve user experience.
- Assist in content development.
- Conduct competitor and customer analysis.
Reviews
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Education
- Art DirectionHaus2020
- Graphic DesignUniversidad de Buenos Aires2019Graphic Design
Certifications
- Art DirectionHaus2020
- UX/UI DesignerCoderHouse2021