Freelancer profile translated to English.
Back to original languageAbout Carolina
Hello! I'm Carolina, a Colombian Graphic Designer with extensive experience in the advertising, cultural projects, and freelance work. Throughout my career, I've had the opportunity to develop creative, functional visual proposals aligned with different audiences and objectives.
I define myself as a dynamic, committed professional with strong personal and work ethics. I have the skills to lead and coordinate design and communication projects in various areas, combining strategic thinking, organization, aesthetic sensibility, and personal initiative. I am always seeking innovative solutions that connect ideas, brands, and people.
Spanish
Native or bilingual
Remote only
Primarily works remotely
Experience
- 3 Puntos Studio - ColombiaCreative DirectorAugust 2014 - Today (12 years)Cali - LimaMainly responsible for the design and business structures related to Branding for various SMEs. Specialized training and advice in brand building for micro-enterprise development.
- WorkanaGraphic Design and Branding SpecialistJanuary 2018 - Today (8 years and 7 months)Cali, ColombiaGraphic Designer specialized in branding and visual identity, with experience working with international clients. Develop coherent visual strategies and systems, as well as corporate and promotional application design for brands in different sectors. Proficient with tools like Adobe Illustrator and Photoshop to create functional, aesthetic visual solutions aligned with the communication objectives of each project.
- Tecdymark S.A.SExecutive Branch Manager - Peru / Senior Graphic DesignerJuly 2010 - December 2013 (3 years and 5 months)Santiago de Cali - ColombiaResponsible for the design and development of various items such as hangtags, packaging, bags, among others. In 2012, I was appointed Branch Manager in Peru, responsible for the development and execution of commercial area guidelines, B2B meetings in Lima, market research, and business rounds in the Peruvian textile sector. Participation in National and International events (Colombiatex, Colombiamoda, Expotextil, Perú Moda).
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Education
- Specialization in Marketing - IPAE Business SchoolZegel Ipae2013
- Marketing of Textile Products (Virtual Mod.)Servicio Nacional de Aprendizaje (SENA)2014Insumos y Productos textiles, Estrategia de Comercialización de productos textiles, Ventas, Plan de Marketing, Proyecto.