About Carole
French
Native or bilingual
English
Conversational
Spanish
Conversational
Experience
- Montpellier Business SchoolCourse ManagerEDUCATION AND E-LEARNINGMarch 2025 - Today (1 year and 5 months)Montpellier, FranceCreation, preparation, and management of the Data Insights & AI course as part of the Marketing Vision & Strategy Specialization.Master's 2 PGE students.- Syllabus creation- Support for guest lecturers- Creation of course materials on Marketing and AI: automation, content creation, GDPR, discussions on ethics.- Mid-term exam creation- Student monitoring- Mid-term exam gradingCourse conducted using active pedagogy, fostering debate and dialogue with students.
- BE ATEXMarketing and Communication ManagerMECHANICAL ENGINEERINGSeptember 2024 - Today (1 year and 11 months)Toulouse, France- Definition of the brand platform, editorial manager for the AEPIO Group and its 4 entities- Definition and deployment of the marketing and communication strategy for BE ATEX- Management and support of service providers- Implementation of internal communication strategy- Implementation of monitoring KPIs- Editorial strategy- Project management- Support for our communication officer on work-study program
- Groupe AEPIOEditorial Manager and WriterMECHANICAL ENGINEERINGJanuary 2024 - Today (2 years and 6 months)Toulouse, France
- Creation of the brand platform for the Group and its 4 entities (BE ATEX, EPITECH3, FPS, and OCC-ELEC)
- Creation and writing of the 5 editorial charters, briefing the graphic design team for the creation of graphic charters
- Writing of print materials: books, sales brochures, product brochures, Brandbook
- Wireframing, structuring, and writing of the 5 websites, SEO optimized
- Modifications, monitoring, and integration of content on WordPress
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Education
- Master 2 - Digital Marketing & Social SellingMontpellier Business School (MBS)2022- Copywriting - Social Media Marketing - Stratégie Marketing et Digitale - Analyse de KPI's - Branding - SEO - Création contenus Web - Management et conduite de réunion
- Bachelor of Communication and Customer Relations ManagementIUT Rodez - UT1 Capitole2020- Rédaction de contenus : newsletter, articles, posts - Benchmark / Etude de la concurrence et des marchés - Design - Communication externe et interne - Définition de matrices Marketing