About Carole
- Consulting and Coaching in Digital Acquisition Strategy and 360 Communication
- Digital Marketing Strategy Audit, Inbound, SEO, SEA, etc.
- Expert Content Creation and Web Design (website, landing page, emailing, white paper, webinar, etc.)
- Emailing and Newsletters, Automation
- Community Management
- Natural Referencing (SEO)
- Digital ADS Campaigns: Google (SEA), Facebook, Instagram, LinkedIn, ...
- Digital Channel Optimization (Google, LinkedIn, Instagram, etc.)
- Implementation and Management of Marketing Automation Tools (Hubspot, Brevo, etc.)
- Reporting and Performance Analysis (website traffic, segmentation, leads, clients, etc.).
French
Native or bilingual
Experience
- Inspire InboundDigital MarketingDecember 2022 - Today (3 years and 7 months)Nantes, France🚀 Inspire Inbound is a Digital Marketing Agency.Across France, I help companies develop and manage their digital marketing strategy. I have comprehensive expertise in strategy and web content production:
- Consulting and Coaching in Digital Acquisition Strategy & Communication
- Digital Strategy Audit
- Content Creation, Web Design, and Integration: website, landing page, emailing, newsletter, white paper, etc.
- Community Management
- Natural Referencing (SEO)
- Digital ADS Campaigns: Google, Facebook, Instagram, LinkedIn
- Digital Channel Optimization (Google, LinkedIn, Instagram, etc.)
- Implementation and Management of Marketing Automation Tools (Hubspot, Brevo, etc.)
- Reporting and Performance Analysis (website traffic, segmentation, leads, clients, etc.) 💻.
Since the creation of Inspire Inbound, I've had the chance to collaborate on meaningful projects. Here are a few examples:🌱Client acquisition for positive impact E-commerce: Futaine and La Baleine à Cabosse.🇫🇷🐓 Promotion of French industry in the luxury cosmetics and perfume sector:Le Groupe Pochet,and in training:UIMM🧳 Promotion of French destinations, green travel, hidden gems to discover, and unique accommodations:Cocoon'R, Book and Pay🤵 Valuing employment with better visibility for recruiters, and smarter connections:HelloWork,**Student Pop**💻 Digital innovation with the promotion of innovative applications, smarter website factories, and cybersecurity:Agence Digitale AODB💊 In the healthcare sector:Mutuelle Complémentaire des Agents PublicsIf you want to know more about my profile, discover my recommendations on my LinkedIn page. - Boost My MailDigital Marketing ManagerSOFTWARE PUBLISHINGOctober 2018 - October 2022 (4 years)Saint-Herblain, FranceConception and Management of the digital marketing strategy, with significant acquisition objectives. Goals for MRR and new annual users.Inbound marketing, SEO, SEA. Website, Landing Page, WebdesignConception-Redaction of White PapersConception and Hosting of WebinarsConsulting in communication and Digital StrategyPress relations and communication.
- Agence de communication Double MixteCommunication Project ManagerPUBLIC SECTORJune 2012 - October 2018 (6 years and 4 months)Nantes, FranceCommunication consulting/Editorial Strategy/Conception-writing.Web writing/SEO Optimization /Community management.Team mobilization and coordination/Response to calls for tender.
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Education
- Master in Marketing & CommunicationIDRAC2011