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Carole LepetitCL

Carole Lepetit

Project Management: Marketing and IS

€450/day
Lyon, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Carole

Hello!

After experiences in business development and marketing in large companies, I have developed new technical skills in digital transformation.

I am thus graduated:
- from a Master's in Management with a specialization in Agri-food Marketing. I have already had the opportunity to work on several product launch and communication strategy projects, particularly for large groups (Guide Michelin, Kraft Foods, Haribo, Bjorg, Institut Paul Bocuse).
- from a Master's in Digital Transformation

I want to support start-ups and SMEs in my region in implementing their business development / marketing / communication strategy and their digital transition.

I invite you to contact me to discuss your needs and identify opportunities together!

Carole
  • German

    Conversational

  • English

    Fluent

  • French

    Native or bilingual

Can work on-site
Lyon (up to 50km)

Experience

  • Sysco
    Commerce Project Manager
    AGRICULTURE
    September 2023 - Today (2 years and 9 months)
    Civrieux d'Azergues
    Coordination between departments and IT to evolve processes and tools (SAP, CRM):
    - Working groups (Pricing Services, Field Sales Force and Telesales, Marketing)
    - Writing specifications
    - Acceptance testing phases
    - Change management
    - User training
  • Handicap International
    CRM Project Manager
    CIVIC AND SOCIAL ORGANIZATIONS
    October 2021 - October 2022 (1 year and 1 month)
    Lyon, France
    Coordination of business referents and expression of needs to technical teams (internal development or service provider) for each interface of the new CRM for the National Association France:
    - Facilitation of business workshops (marketing, digital, data, donor relations, administration...)
    - Writing specifications
    - Configuration with the IT department
    - Acceptance testing
    - Change management: change of business processes, project communication and user training

    Migration of the existing database: 1.5 million contacts
    - Cleaning and updating of the database
    - Field mapping between the 2 tools
    - Data loading and control
    Project Management Data Customer Relationship Management (CRM)
  • EDF
    Innovation Project Manager
    ENERGY AND UTILITIES
    October 2020 - September 2021 (1 year)
    Lyon, France
    🌐 Facilitation of an internal network of innovation correspondents from different EDF entities and subsidiaries in Auvergne Rhône-Alpes.
    💻 Digital communication and SEO optimization of the website www.metiersdesenergies.fr
    💡 Coordination of the opening of an inter-company innovation hub on the challenges of energy transition / industrial decarbonization.
    🔌 "Low-carbon construction site" project management: The low-carbon mobility construction site is an EDF Izivia electric charging station installation project. Experimentation in partnership with industrial companies Bosch Rexroth, Volvo Construction, Vicat, Serfim, the Lyon metropolitan area and the municipality of Bron.
    Innovation Digital Communication Technical Project Management

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Education

  • Master in Management with a specialization in Marketing
    ESC Clermont
    2012
  • Master in Digital Transformation
    The Nuum Factory
    2021
    - Langages : SQL, HTML et CSS ; bases de programmation Java - Méthodes agiles : SCRUM - Datavisualisation & datamining - Marketing digital : SEA SEO

Skill set (26)

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