Carola Martos Zumbo

Working as a freelancer, I've had the opportunity to collaborate on projects for the United States, England, and Spain. I have developed social media advertising campaigns, including motion graphics, editing content for influencers and UGC, working with brands like PepsiCo (Pepsi, Lay's, Doritos, Gatorade, 7UP, Quaker), L'Oréal, Nike, and Samsung, among others. I have also created case studies, corporate videos for brands like Iberia, and organic content for smaller businesses.

I worked as a Motion Graphics Designer on global campaigns for McDonald's, fully handling the social media aspect of the "Raise Your Arches" campaign, which won a Bronze Lion at the Cannes Lions International Festival of Creativity in the Social & Influencer category. I also participated in other award-winning campaigns. I developed thousands of motion graphics and animation pieces for social media, collaborating with creative teams and optimizing workflows to improve efficiency and always meet demanding deadlines. Additionally, I worked on projects and pitches for brands such as Google, Kellogg's, Škoda Auto, and Morrisons.

Vidsy is a social-first company specializing in social media advertising, where I developed paid media content and digital pieces for brands such as TikTok, Google, eBay, L'Oréal, Lay's, PepsiCo, Mars, HP, and Procter & Gamble, among others. I created ads adapted to the trends, formats, and native styles of each platform, working with multiple brands and animation styles simultaneously. This experience allowed me to develop a strong understanding of advertising and social media content, always maintaining high standards of quality and meeting demanding deadlines.