Freelancer profile translated to English.
Back to original languageAbout Carlota
My career combines three planes that rarely occur together in the same profile: the strategic vision of someone who has led corporate and institutional communication at the highest level; the credibility of someone who has built and launched real projects from scratch; and the sensitivity of someone who understands social impact not as a communication department, but as part of the business. I know how business executives talk, how public institutions think, and how third-sector organizations operate. It is at that intersection where I bring the most value.
English
Fluent
French
Basic
Spanish
Native or bilingual
Can work on-site
Madrid (up to 50km), Madrid (up to 0km)
Experience
- CALMTAG • · Le Petit School Market ◦ · MyEndlessCoCEO and FounderJanuary 2018 - Today (8 years and 7 months)• Creation and launch of three startups with a strong focus on social innovation: (CALMTAG) identification and localization solutions for vulnerable individuals and smart city environments, (Le Petit School Market) the first national marketplace for the circular economy in schools with over 600 families, and (MyendlessCo) an impact e-commerce linked to AUARA and the Uno entre Cien Mil Foundation.• Creation and registration of the utility model (U202131781), recognized for communication and telecommunication devices via GPS, IoT, through textile garments.
- Fundación Patrimonial Tara For WomenGeneral DirectorJanuary 2021 - January 2023 (2 years)Spain• Launch and implementation of the Tara For Women Foundation, whose mission is to promote and support international female entrepreneurship, achieving an impact on over 2,000 users in the first year through the support of international artistic and business projects with social impact. Establishment of Strategic Alliances with the United Nations and ACUMEN Colombia (+2,000 families benefited), and the Reina Sofía Museum.• Implemented social impact metrics and reporting aligned with EU standards. Led a mentoring program with the Reina Sofía Museum, doubling the sales of supported projects.
- Universidad Francisco de VitoriaEntrepreneurship Mentor and Coach at the Coaching InstituteEDUCATION AND E-LEARNINGJanuary 2023 - Today (3 years and 7 months)Madrid, Spain• Active mentor for entrepreneurial projects, providing direct experience in startup launches, social innovation, strategic communication, and business development.
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Education
- Digital Business Executive ProgramISDI2018Programa estratégico dirigido a directivos y managers de empresas. Formación estratégica y global en las áreas clave del Negocio Digital. Desarrollo del plan estratégico digital para la solución de Retención de clientes en Lowi operadora de telecomunicaciones.