Freelancer profile translated to English.

Description

I am a Product Designer and UX Researcher with over 8 years of international experience, specializing in creating user-centered and intuitive digital solutions. My background spans a wide variety of industries, including healthtech, fintech, mobility, and education, with a proven track record of leading cross-functional teams in diverse parts of the world, from Dubai and Singapore to Nigeria and Australia.

My approach combines creativity, empathy, and strategic thinking to achieve impactful results, such as increasing user engagement and scaling products to multiple markets. My academic background includes advanced studies at MIT in AI-based Product and Service Design and Development, which allows me to integrate innovative technologies into user-centered designs.

I am passionate about solving complex problems, guiding teams, and fostering collaboration in agile environments. Outside of work, I enjoy photography, puzzles, and building meaningful connections with people.

Industry field of expertise

Languages

Spanish
Native or bilingual
English
Native or bilingual

Workplace preferences

Can work on-site

Madrid (up to 50km), Sevilla (up to 10km), Barcelona (up to 10km), Bilbao (up to 10km)

Crypto & DeFi Startup
Senior UX Designer
October 2024 - Today (1 year and 8 months)
Singapore
I am currently working with a Singapore-based startup, designing and developing a cutting-edge cryptocurrency investment platform. Leveraging AI-driven portfolio recommendations, the platform empowers users to make informed investment decisions aligned with their financial goals and risk tolerance. My role focuses on creating intuitive, user-centric interfaces that bridge the gap between technology and finance, delivering seamless experiences for both novice and seasoned investors in the fast-evolving world of crypto and decentralized finance.
Netguru
Senior UX Designer & Team Lead
March 2021 - April 2024 (3 years and 2 months)
Madrid, Spain

Netguru
3 years 3 months
Senior UX Designer & Team Lead
October 2022 - May 2024 (1 year 8 months)

Careem: A Super App offering ride-hailing, payment, and delivery services. While there, I worked on Payments and Digital Wallets, where we conducted a full redesign of the billing experience and expanded services such as bills and recharges into additional UAE markets, including Abu Dhabi.

Moove: A pioneer in vehicle financing solutions for ride-hailing drivers. I contributed to the design and launch of the Moove Drivers App, empowering drivers with easy access to performance metrics, earnings, and a digital wallet for seamless financial management. My involvement spanned the full design lifecycle—from conducting research with drivers and stakeholders to launching new features and app releases. Krsital.ai: Digital wealth management platform that AI-driven investment solutions. Redesigned and launched a new app to deliver a seamless and intuitive experience for managing investments and personal wealth. At Netguru, I led a team of six designers, overseeing user research, iterative design processes, and stakeholder management, while thriving in Agile and cross-functional environments.
DR SMILE
SENIOR PRODUCT DESIGNER
MEDICAL
May 2024 - October 2024 (6 months)
Madrid, Spain
During my tenure as a Senior Product Designer at DR SMILE, I led the design of a mobile app that enhanced the orthodontic patient journey by offering comprehensive support, real-time guidance, and personalized treatment insights. This app successfully launched in over six markets within just two months, driving a 15% increase in daily active users compared to the previous version. My work involved conducting in-depth user research, A/B testing, and usability studies to ensure a seamless, user-centric experience. This role reinforced my ability to design impactful digital solutions that deliver measurable results while improving user satisfaction.