Freelancer profile translated to English.
Back to original languageAbout Carlos
Marketing professional with over 25 years of experience. Highly focused on analytical marketing and data analysis. I enjoy implementing systems from scratch but can also work with existing systems to improve them. I am very passionate about training and also offer this service to companies and individuals.
Spanish
Native or bilingual
English
Fluent
Can work on-site
Madrid (up to 50km)
Experience
- NeolandB2B Business Development ManagerEDUCATION AND E-LEARNINGJune 2018 - Today (8 years and 2 months)Madrid, SpainManagement of technological training (UX/UI, FullStack development - MEAN, LAMP, Java, etc., Security, Big Data, Digital Marketing, etc.) for companies.Business management with companies. Updating customer database.Definition of business strategy.Professor of digital marketing and analytics. Professor of Python and SQL. Professor of Power BI and Tableau.Implementation of Hubspot as CRM and marketing and sales automation tool. Monitoring metrics in both Hubspot and Google Analytics.
- Chef360ºCEOMarch 2014 - Today (12 years and 5 months)Startup presenting a new digital support platform for the food, restaurant, and hospitality industry, including two fully innovative and disruptive Apps for use in the culinary world, both domestic and professional. Project Management: Scrum. Trello plus Slack. Architecture, prototyping, and UX: Axure. Photoshop. Google's Material Design is applied as methodology.
- WinnyaConsultant and Project ManagerNovember 2016 - Today (9 years and 9 months)Project Management. Scrum and Kanban. Trello and Slack. Functional project definition. E-commerce solution development. Digital transformation consulting, currently advising the Spanish Metrology Center. Marketing automation consulting (Sales Manago, Hubspot, Mautic, etc.). Implementation of marketing automation software: email marketing campaigns, lead nurturing, web push, definition of funnels and workflows, etc. Mautic expert (open-source marketing automation). Growth Hacking expert. Digital Marketing Consultant for NGOs (WorldVision Spain, etc.). Marketing analytics: Python, PowerBI, Tableau, Google Tag Manager, Adobe Analytics, Google Analytics, Google Data Studio, R.
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Education
- Master of ScienceNEOLAND2020Master en Data Science
- Doctor, Constitutional Law (Computer Law)Universidad Nacional de Educación a Distancia - U.N.E.D.1997Doctor, Derecho constitucional (derecho informático)