Freelancer profile translated to English.
Back to original languageAbout Carine
French
Native or bilingual
English
Conversational
Can work on-site
Montauban (up to 50km)
Experience
- CCI Tarn-et-Garonne et B2M, son campus formationCommunication ManagerJune 2022 - January 2026 (3 years and 7 months)Responsible for 360° communication for the CCI Tarn-et-Garonne and B2M, its training campus.Communication strategy – Brand outreach – Multi-channel coordination – Events - PartnershipsStrategic and operational communication
- Contribution to strategy and operational implementation
- Multi-channel coordination: print, digital, field, partners
- Creation of editorial content: articles, interviews, reports
Digital communication- Co-construction and deployment of social media strategies
- Content production: stories, posts, carousels, videos
- Community management, moderation
- Performance analysis: reporting, recommendations, optimization
- Website management: monitoring, positioning, SEO
- Deployment of marketing tools: e-mailing, ads, display
Events- Organization and coordination of trade shows, conferences, open days, graduation ceremonies, meetings...
- Creation of materials: signage, invitations, media kits, presentations...
- Budget management: resource optimization and supplier negotiations
- Post-event coverage & promotion: photos, videos, press, social media
Graphic design- Coherent and differentiating visual identities
- Multi-format print & digital materials: brochures, banners, urban advertising...
Press relations- Co-construction of PR strategies: press release writing, journalist relations, media monitoring
Tools and applications used:Adobe Suite: InDesign, Illustrator, PhotoshopCreation and editing: Canva, CapCutSocial media: Meta Business SuiteWeb and Analytics: Wordpress, Matomo, Google Analytics, Google Ads - Fnac-DartyB2B Marketing Operations ManagerDecember 2018 - June 2022 (3 years and 6 months)Sales promotion
- Sales promotion coordination
- Web merchandising
- Sales operations monitoring
Acquisition- Coordination of acquisition and affiliate campaigns
- Budget management and monitoring
Communication- Management and production of content for the monthly internal newsletter
- Management of participation in B2B trade shows
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