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Capucine PernetCP

Capucine Pernet

Artistic Direction & Visual Merchandising

€500/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Capucine

Passionate about aesthetics and space enhancement, I have developed versatile expertise as a creator and entrepreneur. With experience in artistic direction and visual merchandising, I have led projects in staging, photo shoots, and design. My career has been enriched by creating a handmade candle business, where I manage design, production, and digital marketing, as well as interior design projects for real estate agencies. Creative and rigorous, I master the art of enhancing products and spaces to captivate an audience.
  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Paris (up to 50km)

Experience

  • The French Keys
    Interior Designer
    REAL ESTATE
    January 2025 - Today (1 year and 5 months)
    Paris, France
    Real estate enhancement and Home Staging in partnership with The French Keys real estate agency in Paris. Space optimization and property showcasing to facilitate a sale or increase rental profitability (Airbnb). Turnkey sales and rentals, complete housing with included decoration.
    Home Staging Interior Design Decoration Consulting Enhancement Real Estate Sales
  • Manufacture de Cire
    Creator & Artistic Director of Manufacture de Cire
    ARTS AND CRAFTS
    October 2024 - Today (1 year and 8 months)
    Paris, France
    Founder of the handmade candle brand Manufacture de Cire. Product design and development, sales and marketing management. Creation of visual identity and packaging. Creation of personalized and custom projects for events, venues, or brands. Management of the e-commerce site and customer orders.
    Artistic Direction Content Creation Sales E-commerce Site Creation Event Management
  • Yves Delorme
    Head of Visual Merchandising France & International
    RETAIL (SMALL BUSINESS)
    January 2021 - October 2023 (2 years and 9 months)
    Paris, France
    Merchandising training and support for the store network in Europe, US, UK, Asia, and ME. Collaboration with an architect for store opening and remodeling projects. Photo and video shoots for campaigns and catalogs. Content creation for social media. Creation of window display designs. Showroom manager.
    Merchandising Training Visual Merchandising Interior Architecture Custom Layout Window Displays

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Education

  • Training, Managing the sales team Certificate of achievement understanding fashion
    IFM
    Formation, Manager l'équipe commerciale Certificate of achievement understanding fashion
  • BTS
    Ecole de Condé
    BTS

Skill set

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