Freelancer profile translated to English.
Back to original languageAbout Capucine
Capucine đź‘‹, Advertising and Digital Project Manager, as well as marketing consultant for freelancers. Passionate about digital, overflowing with creativity and energy, I support companies and entrepreneurs in developing their visibility and projects.
📲 With 4 years of experience in communication within advertising agencies (BETC – Havas Group, Publicis), and a graduate of 5 years of study in digital marketing and communication (ESCP & ECS), I offer you (mainly remotely):
- Management and organization of your advertising and digital projects.
- Strategic support and concrete advice to optimize your digital presence.
What I bring:
- Comprehensive expertise in project management, social media strategy, and digital activation (thanks to my experiences at Publicis, Havas, BETC, Hungry and Foolish).
They have used my services, as a Freelance Project Manager mainly remotely:
- Polvo: Production Project Manager.
- Foolish Paris: Activations & Performance Project Manager.
- Here Real Estate Agency (Shanghai, remote): Social Media Manager.
- Hungry and Foolish: Ongoing Social Media Project Manager.
As a Consultant and Coach:
- Sophie: deepen her knowledge of social media for the launch of a clothing brand.
- Camille: develop her strategy for a personal development podcast on TikTok.
- Mathilde: launch her florist business on Instagram.
My background:
- 2 years of permanent contract at BETC FullSix as a Digital Project Manager (clients: Sephora, Lacoste). TV campaigns, 360° deployments & Activations, CRM management, website & app optimization.
- Internships at Havas and Publicis (Epsilon): project management for Carte Noire, Boursin, Société Générale.
- Graduate of a Master's in Marketing & Digital Media from ESCP (Top #1 in Spain).
- International experience in Brussels and Shanghai in startups.
Contact me
French
Native or bilingual
English
Fluent
Spanish
Conversational
Remote only
Primarily works remotely
Experience
- Gate KaizenMarketing & Social Media Manager | FreelanceTRAVEL AND TOURISMDecember 2025 - Today (6 months)Shanghai, ChinaShambhala Expedition - (Adventure & Business Expeditions in China)
- Managed the marketing strategy and execution for premium expeditions (China & Mongolia), targeting international audiences (US, Canada, Europe).
- Built and managed the complete marketing funnel (awareness, content, ads, lead generation, conversion).
- Implemented and managed all marketing operations using Monday (CRM and project management).
- Developed and executed the content strategy, including high-performing videos (one with over 150K organic views).
- Managed Meta Ads campaigns and audience targeting to optimize performance.
- Implemented lead generation and conversion systems (CRM, automations, DM outreach).
- Analyzed performance and provided strategic recommendations to guide decisions.
- Contributed to the brand's repositioning towards a more business-oriented approach.
- PolvoProduction Project Manager | ACCORTRAVEL AND TOURISMApril 2025 - June 2025 (2 months)Paris, France
- Managed the production and monitoring of event videos for a high-end hospitality convention. (Accor)
- Creative coordination, deliverable organization, and client approval stage supervision.
- Foolish ParisActivations & Performance Project Manager | Social Media | FreelanceCONSULTING AND AUDITSNovember 2024 - February 2025 (2 months)Paris, France--> Activations & Performance Project Manager | Social MediaManaged the "Activation & Performance" activity according to delivery schedules: handled creative briefs and communication with internal agency creatives or freelancers (art directors, copywriters, motion designers).Internal and client coordination: responsible for communication with the client and ensuring timely approval of created and proposed social media assets.Managed and organized content production at all stages: pre-production, production, and post-production.
Reviews
Recommendations
+1
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- MSc Marketing and Digital Media, Digital Communication and Media/MultimediaESCP Business School2021Msc Marketing and Digital Media, Digital Communication and Media/ Multimedia
- Master of Communication, Communication and Media StudiesECS Bruxelles - European Communication School2020Master of communication , Étude de la communication et des médias
Certifications
- Social Marketing CertificationHootsuite Academy