Freelancer profile translated to English.
Back to original languageAbout Capucine
Hello there! đž I am Capucine đș
đđŒ Are you looking for a project manager or a community manager for your project?
Let me guide you! đ€
With a master's degree in digital management, I have acquired solid skills in Community Management and Social Media Management.
WHAT SETS ME APART:
âĄïž Versatility
âĄïž Active listening
âĄïž Energy
âĄïž A touch of originality đ„Ž
MY EXPERTISE:
1ïžâŁ Social Media Strategy (planning, monitoring, community engagement)
2ïžâŁ Creation of engaging content (LinkedIn, Instagram, Facebook, TIKTOK, and YouTube)
3ïžâŁ Event Organization (fairs, partnerships, influencer collaborations, project management)
4ïžâŁ Human Resources Management (hiring, training, client relations, support)
5ïžâŁ Blog and newsletter writing
6ïžâŁ SEO Optimization
7ïžâŁ Creation of Blog Post Onboarding via Wordpress
8ïžâŁ Integration of an intranet for employees on Canva
9ïžâŁ Creation of landing pages
đ Use of HubSpot CRM
I am here for you and respond quickly to your requests đ€©
Feel free to contact me (I promise, I'm friendly đč) to discuss your needs đŹ.
French
Native or bilingual
English
Fluent
Spanish
Basic
Can work on-site
Bordeaux (up to 10km)
Experience
- TechnicOpsProject Manager / Community ManagerCONSULTING AND AUDITSAugust 2025 - Today (1 year)Bordeaux, FranceI currently support several companies in developing their online presence and optimizing their digital strategy. My missions cover a wide range of needs:â Comprehensive social media support: defining objectives, content creation, performance optimization, and community management.â Development and management of an editorial calendar: strategic planning, brand consistency, key moment organization, and content structuring across multiple platforms.â Implementation of a tailor-made digital strategy: audit, recommendations, concrete action plan, and monitoring to maximize visibility and conversions.â Support for application launch and deployment: UX structure, launch strategy, communication, and acquisition of early adopters.â SEO Optimization: improving organic search, on-page optimization, keyword research, and technical and editorial recommendations.â Meta Ads campaign advice and management: audience structuring, creation of high-performing ads, KPI monitoring, and continuous results optimization.
- FlorĂȘveCustomer Success ManagerFASHION AND COSMETICSJanuary 2025 - April 2025 (3 months)Bordeaux, FranceContent creation participationSocial media postingWriting social media postsCommunity management on Instagram and FacebookVideo creation and editingWorking with influencersEditorial calendar managementCompetitive intelligenceInternal and external company diagnosisClient portfolio management and retention.Needs analysis and onboarding management.Continuous improvement of the customer experience.
- 1min30Marketing & CRM Project ManagerSOCIAL NETWORKSApril 2024 - October 2024 (6 months)Bordeaux, Franceđ§ Intranet integration on WordPressComplete setup of a secure internal space for employees: technical configuration, access structuring, content organization, and user experience optimization.âïž Newsletter and blog post writing on HubSpotCreation of engaging content tailored to each audience: storytelling, open/click rate optimization, and integration into marketing workflows.đ SEO optimization of blog posts via WordPressKeyword research, on-page optimization, readability improvement, internal linking, and performance monitoring to gain organic visibility.đŻ Creation of high-performing landing pagesDesign of conversion-focused pages: UX structure, key message writing, call-to-action integration, and results tracking.
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Education
- Master in Digital ManagementENACO First Online Business School2024Accompagnement et conduite du changement de lâentreprise Ă lâĂšre du digital Marketing Digital Marketing de lâinnovation Droit des affaires RĂ©flexion stratĂ©gique dâentreprise StratĂ©gie digitale et expĂ©rience client Veille technologique et stratĂ©gique LâEurope, les entreprises et la concurrence
- Bachelor in Digital MarketingENACO, First Online Business School2023Marketing stratégique Marketing opérationnel Marketing B to B E-marketing Droit du marketing et du digital Stratégie UX Data et marketing Communication digitale Digital brand content
Certifications
- Fundamentals of Digital MarketingGOOGLE2020
- INBOUND MARKETINGHUBSPOT2022