Freelancer profile translated to English.

Description

Award-winning brand designer with over 10 years of experience creating strong identities for the food & beverage, wellness, cosmetics, and lifestyle sectors.

Founder of Studio Matte, a design studio specializing in emotional storytelling, strategy-based identity systems, and premium execution.

Recipient of multiple international awards, with over 300 projects completed for clients in the United States, Europe, and Asia.

Industry field of expertise

Languages

French
Conversational
English
Fluent
Turkish
Native or bilingual
Portuguese
Fluent

Workplace preferences

Can work on-site

Paris (up to 50km)

STUDIO MATTE
Founder & Art Director
DIGITAL AND IT
August 2021 - Today (5 years)
Paris, France
Completed over 300 projects: complete brand identities, packaging systems, and websites for international clients. Specialized in premium brand strategy, visual identity systems, packaging design, and e-commerce. Creative direction, photographic guidelines, and digital brand management.

Notable clients: Snapchat, Hallmark, Johnson & Johnson, as well as numerous brands in the United States, Europe, Switzerland, and Asia. Designer featured on Behance; Expert-Vetted on Upwork. Mentoring and strategic support for designers and startups.
Art Direction Packaging Branding & Identity Business Strategy Branding
BEKO GLOBAL
Senior UX Specialist
October 2016 - October 2021 (5 years)
Istanbul, Turkey
Conducted qualitative & quantitative UX research for IoT products, home appliances, and mobile applications at all stages of R&D and product development. Led UX strategy, information architecture, wireframes, and UI design for internal digital tools. Facilitated design thinking workshops, user journey mapping, and innovation projects.
STELLANTIS (Jeep Goiana Plant)
Designer & UX/UI Researcher
August 2015 - July 2016 (11 months)
Pernambuco, Brazil
Designed augmented reality solutions to improve logistics quality using AR glasses.

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Master of Design
Federal University of Pernambuco
Master en Design
Bachelor of Industrial Design
Istanbul Technical University
Licence en Design Industriel

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