Freelancer profile translated to English.
Back to original languageAbout Candice
Press relations (PR) consultant specializing in health & social economy, I help committed organizations make their voices heard in the media with accuracy and**impact.**
Co-founder of IndéRP, a press relations agency created by two freelancers, I champion a committed approach to the profession: putting meaning, people, and impact back at the heart of PR strategies.
With experience in agencies and client-side, I work closely with stakeholders in health and the social economy to transform their expertise into useful, committed, and audible communications. Whether it's highlighting a commitment, advocating convictions in public debate, or spotlighting field actions, I support you in building clear, coherent discourse fully aligned with your values.
🎯 What I can offer you:
- Develop your notoriety and media presence
- Showcase your commitments, expertise, and public statements
- Position you in media conversations
- Structure clear, impactful, and differentiating messages
- Generate qualified press coverage
🛠️ My expertise:
- **Strategic PR Consulting**: positioning, tactics, key messages, and media angles
- **Writing & Distribution**: press releases, press kits, journalist targeting, and follow-up
- **Influence and Opinion Content**: op-eds, expert statements, white papers
- **Newsjacking**: leveraging current events to maximize your media visibility
- **Media Relations**: identifying, engaging, and following up with key journalists
- **Spokesperson Coaching**: interview preparation and public speaking
- **Press Events**: design and organization of tailored media events
🌱Preferred Sectors:
- Health
- Social and Solidarity Economy (SSE)
- Social Protection
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- IndéRPPress Relations Consultant & Content WriterPRESS AND MEDIAJune 2023 - Today (3 years)Paris, France- Press Relations: consulting, strategy, action plan, operational implementation of PR campaigns, reporting on activities- Content Writing: press content (press releases, press kits...), social media content (LinkedIn, Facebook, Instagram...), web articles, newsletters, white papers...- Preferred topics: health, well-being, social and solidarity economy (SSE), education, insurance, social protection- Clients supported: Harmonie Mutuelle, CNLTA, MadeForMed, JIB...
- Harmonie MutuelleHead of Press CommunicationBANKING AND INSURANCEDecember 2022 - May 2023 (5 months)Paris, France- Development of PR strategies and action plans- Drafting analysis and positioning notes- Writing PR communication tools- Drafting talking points for interviews and public statements- Sectoral media monitoring- Producing press reviews- Action reports
- CorioLink (agence de conseil en communication et relations publiques)Public Relations ConsultantPRESS AND MEDIAAugust 2018 - November 2022 (4 years and 3 months)Paris, France- Development and implementation of press relations strategies- Client consulting and relations- Writing and distributing press materials (press releases, press kits...)- Developing press lists- Following up with journalists- Drafting media briefs and spokesperson coaching- Managing press events (press conferences, informal meetings...)- Analyzing actions and reporting- Monitoring news and editorial calendars- Designing editorial charters for social media- Creating content for the web / social mediaClients supported: Effy, Altares, INCO, MAAF, Fondation AlphaOmega, Fondation Transdev, Enterprise Ireland France, Fédération Nationale des Centres-Villes (FNCV), Certivéa...
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Education
- Bachelor's degree in History, specializing in JournalismUniversity of Lille 3 / School of Journalism of Lille2017
- Master 1 Political ScienceParis 1 Panthéon-Assas University2018Major de promotion
Certifications
- CopywritingLivementor2023