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Candice A.CA

Candice A.

📌Brand Content & Production - Fragrance & Beauty

€500/day
Paris 17e Arrondissement, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
Back to original language

About Candice

📅 Available for a new mission beginning of May!

Here are a few words about my atypical & hybrid background, situated at the crossroads of languages and the fields of Marketing and Communication...

Trilingual in French, English, and Spanish due to my literary background in Translation and International Business, I hold a double degree.

Over the years, I have specialized in:

◦ Translation (Versions and Themes in 3 Languages)
◦ Product Development Marketing (from conceptualization to launch)
◦ Operational Marketing (Training, Visual Identity, Merchandising)
◦ Brand Content (DNA Guidelines, Tone of Voice, Storytelling, Copywriting)
◦ Digital Communication (Editorial SM Strategy)
◦ Visual Identity

Within the Luxury industry, specifically in Beauty & Fragrances:

◦ Niche Perfumes
◦ Mainstream Perfumes
◦ Skincare
◦ Make-Up
◦ Haircare Products

For over 5 years on the international stage:

◦ Paris
◦ New York City
◦ Sydney
◦ Barcelona
◦ Mexico City

Working primarily for world-renowned Houses & Groups:

◦ CLARINS – Skincare
◦ CODAGE – Skincare
◦ PUIG – Comme des Garçons, Prada, Nina Ricci, Paco Rabanne
◦ CHRISTIAN LOUBOUTIN – Fragrance & Beauty
◦ INTERPARFUMS – Montblanc, Balmain, Karl Lagerfeld, A&F
◦ ALES GROUPE – Phyto
◦ BEAUTY STREET – Professional Fashion

Integrating their foreign subsidiaries with a 'start-up' mindset and 360° & cross-functional missions on an international scope.

Available for a new mission starting January 2024!

N.B.: the rate displayed on my profile is flexible depending on the missions, duration, and conditions.
  • French

    Native or bilingual

  • English

    Native or bilingual

  • Spanish

    Native or bilingual

Can work on-site
Paris 17e Arrondissement (up to 50km)

Experience

  • BEAUTY STREET
    Global Digital Marketing & Communication Manager
    FASHION AND COSMETICS
    June 2021 - Today (5 years and 1 month)
    Paris, France
    Professional Fashion Designer for:
    → Beauty Spas & Institutes
    → Luxury Hotels
    → Michelin Starred Restaurants
    → Health Industry

    • Branding:
    Visual identity rebranding & cross-platform content consistency.

    • Digital Marketing & Communication strategy:
    Marketing campaign design & implementation (newsletters, direct emails, SEA, SEO, loyalty program) in France & Italy.
    Performance reports and best practices suggestion.
    Website upgrade brief.

    • Social Media:
    Editorial calendar & French/English content, blog coordination & copywriting.

    • Print:
    Monthly ad insert design.
    Creation of 4 lookbooks (2xBeauty & Spa, Luxury Hotels, Health Industry).

    • Events:
    Shooting organization (pre & post-production).
    Fair merchandising.

    • Management of 2 interns
  • CODAGE Paris
    International Product & Digital Content Manager - Skincare
    FASHION AND COSMETICS
    July 2020 - Today (6 years and 1 month)
    Paris, France
    • Digital Marketing:
    Development of a global multi-channel digital strategy.

    • Brand Content:
    Setting new brand guidelines & adjusting the tone of voice across all platforms. SMO via the creation of a SM Editorial Calendar as part of a 2-month rebranding campaign.
    Monitoring CM daily posts & analyzing monthly KPIs to optimize the 35K IG account performance.

    • Development Marketing:
    Conceptualization of NPD Skincare projects.

    • PR:
    Daily press clipping.
  • RoseUp Association
    English Copy-Writer & Translator
    HEALTH AND WELLNESS
    November 2019 - June 2020 (7 months)
    Paris, France
    RoseUp is an Association supporting Women with Cancer & fighting for their rights: Both 'Maisons Rose' in Paris & Bordeaux are welcoming & guiding them through their illness journey.
    Rose Magazine is an upscale free women's print media.

    - Copy-writing
    - Translation

    of Articles about Health:

    - Women's Cancer
    - Medical Cannabis (RTL, Les Echos, Sciences & Avenirs, 20 Min)

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Education

  • Translation, Interpretation & Copywriting - Marketing, Communication & Management
    ISIT
    2014
    Francés ↔ Inglés ↔ Español
  • TraducciĂłn e InterpretaciĂłn
    Universidad de Granada - AndalucĂ­a
    2010
    Francés ↔ Inglés ↔ Español

Certifications

  • Franco-British Chamber of Commerce & Industry Diploma
    CCIFB
    2013
  • Spanish Chamber of Commerce Diploma in France
    COCEF
    2013

Skill set

Categories