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Camilo Salgado CastañoCS

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Freelancer profile translated to English.
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About Camilo

I am a visual designer and commercial photographer, specializing in branding, visual identity, and digital content creation for brands and businesses that need to communicate with coherence, quality, and a commercial focus.

I work with companies, startups, and local businesses, helping them build and strengthen their brand image through solid visual systems and strategic visual content. My differential value is the combination of design and photographic production, which allows me to create consistent pieces from concept to final execution, without depending on third parties.

I develop visual identities, graphic applications, content for social media, digital campaigns, and visual material for web and marketing. My approach is not just aesthetic: I start from brand positioning, target audience, and business objectives to create visual solutions that work and last over time.

I have experience in creative direction, definition of visual concepts, and adaptation of brands to different digital formats. I work in a structured way, with clear processes, direct communication, and results-orientation.

Main services:
• Visual identity and branding design
• Commercial and product photography
• Visual content creation for digital marketing and social media
• Visual strategy and brand positioning
• Creative direction and visual concept

I integrate easily with internal teams, agencies, or work directly with final clients. I seek to collaborate with brands that value design as a strategic tool, not just decorative.
  • Spanish

    Native or bilingual

  • English

    Conversational

Can work on-site
Madrid (up to 50km)

Experience

  • El Imperfecto Bar
    Community Manager
    HOSPITALITY
    March 2025 - Today (1 year and 3 months)
    Madrid, Spain
    Design and implementation of digital strategies to enhance brand presence on social media, achieving measurable results in engagement and sales.
    Digital strategy SEO Positioning Engagement Sales and marketing Visual identity
  • Hemingway bar
    Brand Designer
    HOSPITALITY
    September 2025 - Today (9 months)
    Creation and composition of brands, with a high-cocktail focus, creating from its logo, advertising pieces, product photography, and social media content.
    Photographic composition Brand strategy Product design Product photography Visual identity
  • El Consentido
    Bar Manager
    HOSPITALITY
    February 2025 - Today (1 year and 4 months)
    Madrid, Spain
    Management of teams and operations with a focus on customer service and resource optimization, meeting goals.
    Team management Customer service Resource optimization Goal achievement

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Education

  • Digital Graphic Design
    Unitécnica
    Diseño Gráfico Digital
  • Professional
    Unitécnica
    Profesional

Skill set

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