Freelancer profile translated to English.

Description

Hello everyone and nice to meet you 👋

After 7 years of experience in digital marketing within various agencies and startups, in France (Havas Media), Canada, and Germany, I wish to leverage my expertise to serve your projects.

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My method?

💡 Trust and sharing between you & me

💡 Good communication and explanation at each stage of the process

💡 Development of regular reporting to continuously improve our actions and track results

My process?

⭐ Audit

⭐ Creation of an action plan

⭐ Execution of the action plan

⭐ Analysis and optimization

🏆 Recommendations available on my LinkedIn and Malt

☕️ Do not hesitate to contact me for more information!

See you soon,

Camille

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Remote only

Primarily works remotely

Bonial
Senior Campaign Manager
RETAIL (LARGE RETAILERS)
October 2022 - Today (3 years and 8 months)
Berlin, Germany
Traffic Management Meta Ads Google Ads Youtube Ads DV360 Programmatic Facebook Marketing Campaign Management KPI Reporting Branding
FNAC Darty
Digital Media Consultant
RETAIL (LARGE RETAILERS)
September 2020 - December 2020 (4 months)
- Assistance in project management for Black Friday and Christmas 2020 digital campaigns
- Development of tracking for campaign monitoring
- Consulting on group strategy
- Digital training for employees
Display Marketing Project Management Training
HAVAS MEDIA FRANCE
Digital Team Lead
ENTERTAINMENT AND LEISURE
March 2019 - December 2021 (2 years and 10 months)
Puteaux, France
Clients: Fnac Darty, Carrefour, beIN Sports, Universal Music France, Thiriet

- Understanding and appropriation of advertiser issues
o Management of branding and performance campaigns, direct and programmatic, with budgets up to 1 million euros
- Presentation of strategic recommendations to the client in response to a specific brief and definition of KPIs adapted to campaign objectives
- Negotiation, booking of advertising space, and implementation of the media plan
- Generation of tracking and creation of tagging plans
- Monitoring the integration of elements within the selected advertising spaces
- Analysis of campaign performance by preparing weekly reporting to optimize the campaign throughout the campaign
- Consolidation of results in a final report to propose areas for improvement for future communications and draw learnings
- Handling disputes and invoicing
- Management of two employees
Project Management Google AdWords Google Analytics Web Marketing Display Facebook Marketing Web Marketing Strategy Instagram Marketing Strategic Planning SEO SEA Microsoft Excel Microsoft Powerpoint Data Analysis