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Camille SerainCS

Camille Serain

Digital Strategy and Development Consulting

€1,000/day
Lyon, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Camille

🎯Over 15 years accompanying leaders and organizations in their strategic shifts: business development, digital transformation, innovation, strategic repositioning, organizational change.

>> Proven tailor-made methodologies, alignment of strategic vision and operational solutions, strategic and "customer-centric" approach to digital, tailor-made acceleration programs to engage your teams and facilitate operational implementation.
>> Expert in facilitating collective intelligence to streamline changes.

🤓 Strategy/ Digital 360°/ B2B Marketing & Lead Gen / Organization & Processes / Change Management/ Solutions
💡Audit & Consulting, Project Management, Interim Management, Outsourced Digital/ Marketing Management/ Part-time

>> Professional Experience:
- 3 years client-side, Digital and Innovation Director (GL EVENTS group)
- 8 years in IT Services Company, Digital Consulting Director
- 4 years in marketing and strategic consulting (Life science)

>> B2B Specialist: industrial, life science, events, services, trade, construction, public authorities, etc....
>> My latest missions and client testimonials are on my website cazimir-conseil.com/ under "References"




  • French

    Native or bilingual

  • English

    Fluent

  • German

    Basic

Can work on-site
Lyon (up to 50km), Grenoble (up to 50km), Saint-Étienne (up to 50km), Valence (up to 50km), Villefranche-sur-Saône (up to 10km)

Experience

  • CaZimir conseil
    Business & Digital Strategy Consulting
    CONSULTING AND AUDITS
    January 2019 - Today (7 years and 5 months)
    Rhone-Alpes, France
    Strategic Audit and Consulting - Independent Consulting Firm

    Cazimir Conseil has been assisting leaders/ SMEs/ Start-ups for over 15 years in identifying and activating their growth and collective performance levers with tailor-made solutions.
    Service Offering:
    >> Business Strategy, Business Development, and Growth Opportunities
    >> Digital Strategy & Transition, Performance of your Digital Ecosystem
    >> Review of Organizations and Processes to Increase Productivity
    >> Acceleration Programs to Unite and Mobilize Teams: Change Management, Acculturation, Training, Internal Communication
    >> Construction of a Pragmatic and Coordinated Roadmap
    >> Consulting/ Project Management/ AMOA/ Interim Management

    Hallmarks:
    >> Macro Diagnosis and Input for your Strategic Thinking
    >> Pragmatic Approach, Proven Methodologies, Tailor-Made Support
    >> Strong Proposal for Change Support Programs, Adapted and Facilitating
    >> Facilitator of Collective Intelligence for Performance

    Feel free to check out my latest missions and client testimonials on my website cazimir-conseil.com under "References"

    Do you need Strategic, Digital, or Marketing Expertise by your side, without hiring a full-time employee?
    >> I also provide Part-time Department Management (ongoing support)

    Feel free to contact me for a chat over coffee :-)
    Business Strategy Digital Transformation Business Development Change Management Process Optimization Organizational Transformation Digital Marketing Strategy
  • Première Vision
    Digital & Innovation Director
    FASHION AND COSMETICS
    January 2016 - January 2019 (3 years)
    Lyon, France
    GL EVENTS GROUP
    B2B Events, Luxury and Upstream Fashion

    STRATEGY
    - Audit and definition of the operational roadmap
    - Launch of the transformation plan
    - Coordination & implementation of the roadmap with business departments - Marketing, Communication, Sales - and IT
    - Prioritization and deployment of projects with an overall strategic vision: data, customer relationship personalization, multi-channel action plan, customer journey, CRM and acquisition/ loyalty strategy
    - Change management plan (Executive Committee and operational teams)

    RESULTS:
    - Creation of a digital factory (4 people): 360° performance measurement, centralization of digital expertise, optimization of customer acquisition cost
    - Review of digital processes to increase productivity
    - Development and launch of a B2B Marketplace, a new business lever: business plan, resources, POC, technical choices, team recruitment, and organization
    - Restructuring of the overall organization around digital marketing and data
    - CRM change, definition of specifications
    Digital Transformation Innovation Management Change Management Marketplace Business Strategy
  • Time for the Planet
    Investor
    January 2019 - Today (7 years and 5 months)

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Education

  • Associate Degree in International Relations
    INSEEC
    2003
    Master's degree, INTERNATIONAL MARKETING STRATEGY
  • NLP Practitioner, Interpersonal Communication
    IFPNL
    2019
    Praticien PNL, Communication interpersonnelle

Skill set

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