About Camille
French
Native or bilingual
Experience
- Caves de rauzanMarketing ManagerNovember 2022 - Today (3 years and 7 months)
- Development and management of the annual marketing plan: brand strategy, objectives, budget, and action tracking.
- Digital communication management: social media engagement, website management, newsletters, and advertising campaigns.
- Definition and implementation of global communication: design of print materials (posters, POS displays, brochures), press relations, partnerships, and local communication.
- Organization and promotion of B2B events: trade shows, tastings.
- Product marketing development: creation of new ranges, packaging design, storytelling, technical sheets, and point-of-sale displays.
- YoudoitE-commerce Project ManagerSeptember 2021 - September 2022 (1 year)
- Multichannel communication management: social media, print, e-mailing, partnerships, and website promotions (Prestashop/Wordpress).
- Monitoring and analysis of marketing and e-commerce KPIs (traffic, conversion rates, engagement, sales).
- Market research and competitive analysis to guide product and communication strategy.
- Project management for website slogan and structure redesign.
- Development of B2B communication actions and creation of a media kit for partners.
- Writing SEO-optimized product descriptions and blog articles to enhance natural referencing.
- XXL HAPPYNESSCommunications OfficerApril 2021 - May 2021 (1 month)
- Creation of communication content and visuals.
- Social media management.
- Blog post creation.
- Website modification and SEO optimization.
- Editing.
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Education
- Master in Marketing, Media, CommunicationMontpellier Management2022