Freelancer profile translated to English.
Back to original languageAbout Camille
Nearly 10 years in digital, and still not tired (it's suspicious, I know).
I help brands think and perform in 360°: strategy, content, influence, branding...
I quickly understand your challenges, and ensure that each action has a real impact.
I also think about your influence campaign strategies, handle the recruitment of profiles/castings up to contract signing, monitor publications and analyze performance.
French
Native or bilingual
English
Fluent
Can work on-site
Toulouse (up to 50km), Montauban (up to 50km)
Experience
- GALÉNICDIGITAL & BRAND CONTENT PROJECT MANAGERLUXURY GOODSMay 2023 - January 2026 (2 years and 8 months)• · Content strategy dedicated to social networks in line with Brand image and Worldwide market news.• · Support for the Chinese parent company's needs• · Design, development, and monitoring of Galénic EU projects (events, social media, web, corporate, Galenic Dermatology Research Fund)• · Briefing agencies and managing production teams• · Pre-production and Post-production supervision• · Production of multi-channel digital devices (Design, copywriting, design...)• · Competitive intelligence and MEDIA benchmark:• · :• · the - &• · and dedicated DIGITAL Management of a work-study student in web & marketing project management• · Building a Brand Awareness SEA strategy (EU & USA market)• · Management and commercial animation of the brand's e-commerce site and leading its redesign project• · Improvement of the online customer experience
- MAISON RUSEENTREPRENEURNovember 2019 - December 2022 (3 years and 1 month)• · Management and direction and development of the Maison Ruse brand◦ · E-commerce strategy and operations and community management◦ · SEA influence campaigns - management of influence and Ads campaigns◦ · SEO - optimization of website content, blog, and press◦ · Artistic direction of campaigns, production (styling, hair, makeup, location scouting, inspiration...)◦ o Coordination and management of production teams◦ · Organization of events (brand launch party, pop-up stores, private sales...)◦ · Management of distribution in France, Europe (UK, Germany), and USA (New York) and logistics
- AFFILAEACCOUNT MANAGER DIGITAL MARKETINGMay 2022 - July 2022 (2 months)Bordeaux, FranceFashion, beauty, decoration verticals• · Definition of the client brief (KPIs, Objectives, Levers, Tracking, Invoicing)• · Affiliate strategy (Awareness, Traffic, Conversion)• · Advertiser support -> campaign strategies and positioning• · Activation of the different conversion funnel levers (Influence, Blogs/Media, Comparison sites, Emailing, Webpush, Retargeting, Cashback, Promo codes)• · Publisher relations (recruitment, negotiation, loyalty, and animation)• · Influencer campaign management
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Education
- BACHELORISTEF TOULOUSE2015BACHELOR
- nullDUT TECH. DE CO. - IUT TARBES2013