Freelancer profile translated to English.
Back to original languageAbout Camille
Brand Strategy | Editorial Identity | Product Development
Strategic and creative partner for excellence in craftsmanship, I support French manufacturers, heritage brands, and creators of rarity in expressing their identity.
Product Development – Managing exclusive collaborations between major houses and manufacturers, orchestrating the curation of know-how, operational development, and the narrative direction of projects.
Brand Strategy - Creating brand platforms that are true to the rarity of your craftsmanship and creative approach, thanks to a hybrid expertise combining artistic culture and brand management.
Editorial Identity & Storytelling - Defining your voice and writing your storytelling tools, books and publications, manifestos, collection presentations, projects, and exhibition labels.
A strategic and cultural approach to enhance the heritage of houses and promote manual trades.
Find my latest projects on camille-devillieres.com
French
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 50km), Lyon (up to 50km), Marseille (up to 50km), Bordeaux (up to 50km)
Experience
- MOJJERE
On Malt
Brand Manager and Product ManagerLUXURY GOODSFebruary 2024 - September 2024 (8 months)Paris, France1. Creation of the editorial identity for MOJJERE, a high-end interior design brand:- Writing the brand personality,- Identifying its areas of expression,- Formalizing its tone and types of discourse.2. Sourcing and development of the brand's first collection:- Sourcing French workshops- Briefing the workshop, managing the final prototype, and monitoring development with the selected workshop. - Le Faiseur d'OrBranding ConsultantARTS AND CRAFTSDecember 2021 - January 2022 (1 month)Paris, FranceMission Objective: To make Faiseur d'Or a key player in niche jewelry, and guarantee its clients a unique, intimate, and timeless experience, through clear offerings and targeted communication.Marketing Analysis: Analysis of Faiseur d'Or's brand environment, its competition, the key success factors of its market segment, its added value, its DNA, its digital strategy, to gain a clear understanding of its brand strengths and provide relevant recommendations.Recommendations: Refocus Faiseur d'Or's marketing and communication strategy around its strengths and what gives its products their poetry: mastery of craftsmanship and passion for antique jewelry. Proposal for the definition and structuring of Faiseur d'Or's various B2C and B2B offerings. Proposal for a targeting strategy for each identified target audience, and adapted clienteling.Communication Strategy: Creation of targeted communication messages and tools for each type of offering and target audience. Proposals for online and offline communication operations.
- La Fabrique SingulièreProduct ManagerLUXURY GOODSOctober 2021 - Today (4 years and 10 months)Paris, France"We weave tangible, sensitive, and lasting connections between Brands and their Clients.We collaborate with French Artisans to imagine and shape tailor-made projects, imbued with emotion and sensation, inspired by the values of the Brands and the dreams of their Clients."Upon receiving briefs from La Fabrique Singulière's clients:- Sourcing of art artisans in response to the Brands' requests, in line with the expected know-how and storytelling,- Building creative and technical recommendations that are meaningful and add significant value for the Brands,- Deploying projects in close collaboration with the artisans and the Brands' teams.• Exceptional products and packaging• Personalized gifts• Event and permanent decorations• Exclusive experiences
Reviews
Penda
MOJJERE FRANCE
Reviewed on 7/8/2025
I had the pleasure of collaborating with Camille on the launch of MOJJERE's first porcelain collection, designed in partnership with a historic manufacturer with exceptional know-how. Camille played a decisive role in structuring the partnership and implementing this major artistic and technical collaboration. She proved to be rigorous, responsive, and always attentive, with a keen sensitivity to the cultural, aesthetic, and artisanal challenges of the project. Her professionalism and her ability to bridge the gap between artistic direction, production constraints, and respect for craftsmanship were invaluable at every stage. I highly recommend her for any project requiring fine coordination between creation, production, and the promotion of crafts.
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Education
- MBA Fashion and Luxury MarketingMBA ESG2021Objectifs : - Former les futurs managers des secteurs du luxe et de la mode. - Développement de collections - Développer des "savoir-faire" et acquérir un "savoir-être" propres aux secteurs du luxe, de la mode et du design. - Consolider les fondamentaux en marketing, communication et sciences de gestion afin de préparer une parfaite intégration dans l’un des deux MBA 2e année (Management et marketing du Luxe ou de la Mode et du design).
- Master in Innovation & DesignInstitut Mines-Télécom Business School2019Master 1 : Master Grande Ecole option Management Stratégique. Cette première année de master a eu pour objectif de construire un socle de connaissances et de compétences généralistes autour des métiers de l'innovation, et des outils de la stratégie. Master 2 : Spécialité de Master visant à intégrer les méthodes et outils du design et de l'open innovation dans les processus managériaux (design thinking, prototypage etc), et ainsi être en mesure de collaborer avec des équipes pluridisciplinaires.