Freelancer profile translated to English.
Back to original languageAbout Camille
I help companies generate more qualified leads through high-performing acquisition campaigns on Meta Ads and Google Ads.
What I offer:
- Tailored acquisition strategy: targeting, offers, messages – everything is optimized for conversion
- Launch and scaling of campaigns on Meta (Facebook/Instagram) and Google (Search, YouTube, Display)
- Monitoring and management of key KPIs: CAC, CPL, ROAS – with a performance-oriented approach
- Automation of reporting and data centralization (Notion, Looker Studio, Google Sheets, etc.)
I primarily focus on: Qualified lead generation, launching offers or services, optimizing existing campaigns to improve profitability, and providing strategic support and operational execution.
⸻
I am available for a few freelance missions each month.
If you want to structure or scale your lead generation, I would be happy to discuss it.
Contact me directly via DM
French
Native or bilingual
English
Fluent
Italian
Conversational
Remote only
Primarily works remotely
Experience
- La FourcheGrowth ManagerE-COMMERCEMay 2022 - Today (4 years)Paris, FranceE-commerce committed | 📦 +130K members | 🌱 Organic & responsibleAt La Fourche, I manage paid acquisition to grow an engaged community around more sustainable consumption.My missions:- Full-funnel paid ads strategy on Google Ads, YouTube Ads, and TikTok Ads- Continuous optimization of acquisition campaigns- Collaboration with internal teams (Data, Product, and Brand) and external partners (agencies, freelancers)- Regular A/B testing on visuals, audiences, and messages- Data analysis to identify the best conversion levers- Implementation of automated dashboards for performance monitoring
- Accueil PartenairesWeb Marketing ManagerHOSPITALITYJuly 2016 - Today (9 years and 11 months)Paris, France- Management of E-Distribution for 8 residences in line with company strategy and competitive analysis (pricing and availability).- Monitoring e-reputation for all residences of the Montempô and Pauséôme brands and customer relations (live chat/complaint response/customer requests)- Training of all directors and assistant directors on e-distribution and e-reputation tools- Monitoring of OAV orders with operational staff from communication agencies (flyers, invitations, brochures, all types of promotional documents...)- Creation of e-mailings for openings or new features and redesign of dynamic displays.- Monitoring and updating of the 3 websites (Montempô, Pauséôme, and Partner Welcome) and implementation of an SEO and netlinking strategy- Data analysis and implementation of specific dashboards- Community management: Facebook/Instagram/Pinterest
- Accueil PartenairesWeb Marketing Project ManagerHOSPITALITYAugust 2015 - June 2016 (10 months)Paris, France- Management of E-Distribution for 6 residences in line with company strategy and competitive analysis (pricing and availability).- Monitoring e-reputation for all residences of the Montempô and Pauséôme brands and customer relations (live chat/complaint response/customer requests)- Training of all directors and assistant directors on e-distribution and e-reputation tools- Monitoring of OAV orders with operational staff from communication agencies (flyers, invitations, brochures, all types of promotional documents...)- Creation of e-mailings for openings or new features and redesign of dynamic displays.- Monitoring the creation of the 3 websites (Montempô, Pauséôme, and Partner Welcome) and implementation of an SEO strategy- Community management: Facebook/Instagram/Pinterest
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Education
- Tourism Master's Degree - specialization in Hotel and Accommodation Business ManagementITBS Angers2015
- Master 2 (M2) - Webmarketing / E-tourismESCEN Business School of Digital Commerce and Economy2016