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Camille BayetCB

Camille Bayet

Shopify & Wordpress Site - Marketing Strategy

€130/day
Paris, FR
0-2 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Camille

After graduating with an MBA in Marketing and Advertising from ESG, I began my career in an advertising agency in Paris. This experience allowed me to discover the fields of digital, media strategy, and non-media strategy.
I then decided to become self-employed to take on new challenges and share my expertise and bring my knowledge to my clients.

Creating communication materials, developing e-commerce and institutional websites, writing content, and developing marketing strategies are skills I have acquired and had the opportunity to implement over the last 3 years.

During an assignment, I usually maintain regular contact with my clients from the brief to the delivery of the deliverables. This allows clients to follow the progress of the assignment and enables me to understand their expectations as projects evolve.
I value this methodology because it avoids misunderstandings, saves significant time, and guarantees client satisfaction.
  • French

    Native or bilingual

  • English

    Conversational

Can work on-site
Paris (up to 50km)

Experience

  • my bridge
    Communications Officer
    HUMAN RESOURCES
    July 2015 - July 2015 (1 month)
    Paris, France
    - Creation and production monitoring of the firm's various communication materials (brochures, institutional film, business cards...)
    - Implementation of an advertising strategy via Facebook
    - Design, writing, and sending of monthly newsletters via Mail Chimp
    - Content creation for the website
    - Implementation of internal training tools
    Facebook Marketing Mailchimp Wordpress Newsletter Design Copywriting
  • Chronopost
    Internal Communications Officer
    LOGISTICS AND SUPPLY CHAIN
    September 2015 - December 2016 (1 year and 4 months)
    Paris, France
    - Taking over the intranet site after its redesign and training teams on the tool
    - Daily management of the intranet; writing and integrating content
    - Design and creation of print and digital communication materials; flyers, business cards, goodies...
    - Management and participation in the partnership with UEFA for Euro 2016; creation of communication materials, implementation of an internal company challenge involving predicting match outcomes
    - Organization of events; from concept to the day itself, including all necessary steps for the smooth running of events (year-end parties, company anniversaries, ecology day, women's day, corporate blood drives...)
    Communication Strategy Web writing Project Management Layout Event Management Print Communication
  • Comkeys
    Communications Officer
    PRESS AND MEDIA
    January 2017 - December 2018 (2 years)
    Paris, France
    - Website creation from brief to launch; defining the sitemap, developing the wireframe, writing textual content, and choosing visual content
    - Community Management; defining the strategy, developing the editorial calendar, writing the various content, and publishing on Facebook, Instagram, and Twitter
    - Designing templates, writing, and sending newsletters via MailChimp and Posta Nova tools
    - Event organization; from concept to the day itself
    - Responding to tenders; responding to specifications in coordination with the agency's various departments, writing applications, offers, and detailed technical memorandums
    - Facebook and Instagram advertising; Developing strategies, defining targeting, A/B testing, launching campaigns, and monitoring results.
    Wordpress Web Marketing Strategy Community Management Responding to Tenders Communication Strategy Mailchimp Event Management Adobe InDesign Adobe Photoshop

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Education

  • MBA Marketing and Advertising
    MBA ESG Paris
    2017
    Les différents objectifs atteint lors de ce cursus sont les suivants : - Analyser et comprendre un marché, faire les bons choix en matière de stratégie. - Construire le positionnement opérationnel d’un produit, d’une marque ou d’une entreprise sur un marché national ou international. - Participer à la construction et au déploiement de la stratégie marketing multi-cibles et omnicanal. - Mesurer la pertinence des actions menées. - Maîtriser les outils du marketing digital (référencement, gestion de communauté web, affiliation…). - Mener une stratégie d’innovation produit.

Skill set (22)

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