Freelancer profile translated to English.
Back to original languageAbout Camila
I have been dedicated to digital marketing and advertising for over six years, focusing on the creation and execution of comprehensive and innovative strategies for customer acquisition and sales increase.
My specialty as apaid media manager is the development of acquisition campaigns on various platforms such as Google Ads and Facebook Ads.I handle the entire process, from strategy definition to results measurement, optimization, and reporting.
I focus on **coordinating each area and team of the companies I work with, to align strategies and optimize every relevant aspect of their digital presence**; thereby achieving a high return on investment, lower costs, greater coherence, and effectiveness.
With each client or company I work with, I providecomprehensive and close advice via WhatsApp.This allows for fluid and constant communication, keeping them informed about results and optimizations performed.
Contact:
Email:Phone:
Spanish
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- Profesional IndependienteSEM & Paid Media Specialist - Project ManagerSOCIAL NETWORKSAugust 2022 - Today (3 years and 9 months)Role of SEM and paid media project manager for a digital marketing and custom advertising projects company.Development, implementation, and monitoring of campaign strategies primarily on Facebook Ads, Google Ads, LinkedIn Ads (B2B), Twitter Ads, and TikTok Ads, depending on the industry and objectives of each client (mainly Brand Visibility, Lead Generation, Conversions).Management of teams (copywriting, development, graphic design), client management, and budgets.Main client industries: decoration, construction, personal development, cinema, hospitality, dental clinics.
- Proyecto FarmacéuticaSEM & Paid Media Specialist - Project ManagerMEDICALNovember 2021 - August 2022 (9 months)Management of paid media projects on Twitter Ads and LinkedIn Ads, SEM, and SEO for a Pharmaceutical company.Planning and execution of advertising campaigns on different paid media platforms, including search engines, social networks, and ad networks.With the main objective of promoting the services offered by ORGANON to B2B clients and generating brand visibility to B2C.
- NetvolucionaSEM SpecialistPRESS AND MEDIAJune 2021 - October 2021 (4 months)Head of the SEM department of the agency. From strategy, implementation, optimization, reporting, and monitoring of each client.Campaigns with company objectives, such as increasing website traffic, generating leads, or increasing sales.Each strategy complemented with web and SEO audits for better performance.Main clients: reproduction clinics, aesthetic surgery clinics, carpentry, hospitality, fashion. Web optimization to improve Quality Score.Google Ads, Google Editor, Google Analytics, Data Studio, SemRush, Google Trends, Google Tag Manager.
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Education
- Technician in Digital MarketingU.P2015
- Complete Google Ads CertificationGoogle2021https://skillshop.exceedlms.com/profiles/1839219909a4494a87ebb51c833c0288
Certifications
- Google Shopping Ads CertificationGoogle2021
- Google Ads Video CertificationGoogle2021