CBFreelancer profile translated to English.
Back to original languageAbout Camélia
Founder of the sustainable fashion brand CHEZ NOUS.
My expertise encompasses brand creation from A to Z: strategy, eco-responsible collection development, marketing, communication, distribution, finance, business plan, etc.
Arabic
Native or bilingual
English
Native or bilingual
Portuguese
Fluent
Spanish
Fluent
Can work on-site
Paris (up to 50km)
Experience
- Chez NousFounder & Creative DirectorJanuary 2020 - Today (6 years and 5 months)Creation of the concept until commercialization Product design, creation of tech packs and production management (purchase of raw materials, assortment management, quality audit on site) B2B marketing: participation in international trade fairs, customer portfolio management B2C marketing: opening of pop-up stores (shop in shop in department store + independent stores), e commerce management 360° PR & Communication: social media management, media partnerships and influencer marketing, newsletter, visual merchandising, event organization, etc.
- Onitsuka Tiger (Asics)MerchandiserJanuary 2019 - January 2020 (1 year)Integration and monitoring of the collection development Participation in recommendations for market combinations by zone and distribution channel Sample Management Creation of marketing materials for wholesale Weekly Sales Analysis - Europe Region
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Education
- Master of BusinessHanze Groningen, Netherlands/ ARUMBA in International Business & Management
- Specialization in Collection Creation and DevelopmentIBSM2021Spécialisation Création et Développement de Collection