Freelancer profile translated to English.
Back to original languageAbout Callum
Senior bilingual content strategist (Native English/Fluent French), with over 10 years of experience, I help organizations and leaders strengthen their authority, visibility, and influence through strategic content.
I support international NGOs, industrial groups, and technology companies.
My expertise includes:
• LinkedIn content strategy and ghostwriting for executives
• Editorial strategy and thought leadership
• Corporate and B2B storytelling
• Social media strategy and editorial system structuring
• Long-form writing, newsletters, and strategic narratives
Recent results:
• Over 600,000 annual views for an international NGO
• Over 100,000 impressions on executives' LinkedIn posts
• +242% reach growth
• Design and implementation of editorial systems for international organizations
I combine strategic vision with operational execution capabilities.
References and collaborations: Saint-Gobain Glass, Imerys, Decathlon, Brioche Pasquier UK, WPDI (Forest Whitaker), Yahad - In Unum, UXO (WNE, SITL, EquipHotel, Wavestone, Pollutec), Marine Serre, Lectra, CMA-CGM (Tangram), Infovista, Funbooker, Superga Beauty, among others.
Academic background: Master's in History and International Relations (Université Paris 1 Panthéon-Sorbonne), specialization in American public diplomacy / Bachelor's in German and International Relations (University of Reading).
In parallel, I also write about football and culture: calhamilton.substack.com,
English
Native or bilingual
French
Native or bilingual
German
Conversational
Can work on-site
Paris (up to 50km)
Experience
- LECTRA BORDEAUX
On Malt
White Paper - Sustainability AcceleratedFASHION AND COSMETICSFebruary 2026 - February 2026Writing of a 14-page strategic white paper in English for Lectra (EMEA), transforming a series of webinars into a structured, sustainable, and actionable editorial asset for marketing and sales teams.The document offers fashion brands an operational roadmap to prepare for the Digital Product Passport (DPP) and evolving European sustainability regulations. Rather than interpreting still-developing requirements, the content repositions the DPP as a capability challenge: data structuring, lifecycle information connection, scalable traceability, governance, and piloting.The white paper combines regulatory analysis (ESPR/DPP), concrete feedback (VAUDE, OVS), and a five-step playbook covering data centralization, lifecycle integration, traceability, and operational sustainability integration.The final section connects these approaches to Lectra's solutions (Kubix Link, TextileGenesis), positioning them as execution levers rather than mere technological responses. - Saint-GobainCopywriter - LinkedIn copy for Saint-Gobain GlassCIVIL ENGINEERINGFebruary 2025 - Today (1 year and 6 months)Paris, FranceCollaborating with the agency Story Jungle, I work on writing LinkedIn campaigns for the Saint-Gobain Glass page.- Writing quality posts;- Production of visual materials;- Editorial planning.
- Dcs EducationProofreading mission for two English educational booksPUBLISHINGJanuary 2025 - February 2025 (1 month)Proofreading, editing, and improving English educational texts in PDF format for the client.
Reviews
Recommendations
JP
VM
+6
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Education
- Master 2 History of International Relations and Foreign WorldsUniversité Paris 1 Panthéon-Sorbonne2016Master de recherche en histoire contemporaine. Sujet de recherche : La diplomatie publique américaine au Moyen-Orient de 1990 à 2008.
- Master 1 History of International Relations and Foreign WorldsUniversité Paris 1 Panthéon-Sorbonne2015Master 1 de recherche en histoire des relations internationales. Sujet de recherche: La diplomatie publique américaine au Moyen-Orient après la fin de la guerre froide.