You're seeing this page as if you were . The main menu is still yours, though. Exit from immersion
Caitlin WardCW

Caitlin Ward

Senior Customer Success Manager | B2B | SaaS

€550/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
Back to original language

About Caitlin

Customer Success Manager specialized in SaaS, client portfolio management and product adoption development. I support companies in optimizing their customer experience, retention, and account growth through a strategic, data-driven, and human-centered relationship approach.

Comfortable in international and high-growth environments, I particularly enjoy missions combining customer relations, process optimization, onboarding, user engagement, and account development.

💡Customer Success Manager | SaaS | B2B | Process, Customer Relations & Retention

Curious and creative, I love discovering new businesses and understanding their mechanics to help them grow. Seeking challenges and results-oriented, I support companies in structuring, optimizing, and improving the performance of their customer relations.

🎯 What I bring you:

Audit of your processes
→ Assessment, identification of friction points, concrete recommendations, and operational action plan.

Structuring of your CSM / Customer Service department
→ Construction or complete overhaul of your processes and tools.

Optimization of the user journey
→ Onboarding, support & ticketing, loyalty, renewal, upsell / cross-sell.

Creation of Customer Success content
→ Video tutorials, email sequences, blog posts, FAQs, product tours.

Implementation & monitoring of your KPIs
→ Definition of relevant indicators and dashboards adapted to your business objectives.

Training & support for your teams
→ Tailored sessions: customer posture, tool adoption, customer-centric culture.

🚀 My expertise in numbers:
+5 years of experience in SaaS environments (B2B & B2B2C)
Management of client portfolios from 20 to 150 accounts (up to **€10M ARR**)
  • French

    Fluent

  • English

    Native or bilingual

Can work on-site
Paris (up to 50km)

Experience

  • PlayPlay
    Customer Success Manager: Scale
    TECH
    March 2026 - Today (3 months)
    Paris, France
    • Design and implement scalable Customer Success strategies for managing a high-volume portfolio of commercial customers.
    • Build frameworks to improve customer onboarding, adoption, engagement, and retention across scaled accounts.
    • Advise on customer segmentation, lifecycle management, and proactive engagement strategies using account health and usage data.
    • Collaborate with cross-functional stakeholders to optimize customer journey touchpoints and support scalable growth initiatives.
    • Contribute to customer education and enablement initiatives, including scalable communication and engagement programs.
    Customer Success Management Tableau software Salesforce Renewals Training
  • Meero
    Senior Customer Success Manager
    January 2019 - January 2024 (5 years)
    Paris, France
    • Managing 3 team members, establishing clear retention goals and process milestones
    • Managing EMEA Key Accounts (Tier 1 enterprises +500 million) targets, growth, strategy, and delivery. Develop and maintain a strategic advisor relationship with Key Global Accounts (>$20 million portfolio)
    • Collaborated closely with Tech, Marketing, and Ops teams to deliver seamless solutions, especially under high-pressure situations, to meet client needs and address any issues immediately.
    • Forecasting revenue targets, to align our operations with revenue goals
    • Project management - full cycle, from implementation to delivery to renewal.
    • Reporting and tracking key KPI's using data analysis software and CRM to improve client product use and discover upsell opportunities.
    • Defined the customer journey, through customer feedback and internal alignment with key stakeholders
  • Modern Look
    Team Lead Merchandising Manager
    January 2015 - January 2018 (3 years)
    San Francisco, United States
    • Managed buying team of 5 to achieve revenue margin, and assortment targets, customer service initiatives, brand voice and presentation. Analyzed and leveraged sales and web traffic data to develop merchandising directives and strategies.
    • Established new partner channels and merchandising verticals Creation and implementation of the logistics management team and workflow
    • Partnered with international development team to create new and engaging shopping experiences and manage the QA process.

Recommendations

Be the first to recommend Caitlin

Help this freelancer shine by sharing your experience working together.

These freelancer profiles also match your criteria

AgathaA

Agatha Frydrych

Backend Java Software Engineer

4.7

(3)

2

BaptisteB

Baptiste Duhen

Fullstack developer

4.6

(4)

5

AmedA

Amed Hamou

Senior Lead Developer

4

(2)

7

AudreyA

Audrey Champion

Web developer

4.3

(3)

4

Education

  • Bachelors Degree
    University of Arizona

Skill set

Categories