Freelancer profile translated to English.
Back to original languageAbout Bruno
There are worlds where every detail matters: sports, hospitality, restaurants, crafts, and e-commerce.
I have worked in these fields for over 15 years, observing what inspires trust, what attracts customers, and what builds a lasting brand. Today, I help entrepreneurs transform this reality into a clear, effective, and coherent digital strategy.
I am Bruno, a versatile specialist in web marketing, digital communication, branding, and online image optimization.
My strength: understanding the identity of a project, revealing its value, and creating a professional, attractive, and aligned digital presence.
I assist you remotely to structure, clarify, and enhance your business through:
• a clearer message
• a more professional image
• consistent materials
• optimized visibility
My approach is simple, direct, and effective: you save time and strengthen your impact.
What I do for you
• Web marketing: strategy, content, Google optimization, social media
• Branding & visual identity: positioning, key messages, graphic materials
• E-commerce: store optimization, user experience, product highlighting, simple automations
• Hospitality/Restaurants: digital communication, storytelling, menus, online presence
• Sports & wellness: offer creation, digital communication, attractive visuals
• Crafts: professional image, service descriptions, social media, Google Business
• Digital materials: presentations, mini-sites, flyers, posters, business cards, email signatures
And you…
• Do you want to strengthen your professional image?
• Do you want clearer and more effective communication?
• Are you ready to develop a truly impactful digital presence?
👉 Contact me.
French
Native or bilingual
English
Native or bilingual
Remote only
Primarily works remotely
Experience
- Bell, Basel (job AG)Logistic ManagerLOGISTICS AND SUPPLY CHAINApril 2024 - January 2025 (9 months)Basel, SwitzerlandSupervised logistics operations within the packaging department, ensuring smooth coordination between production, transport, and quality teams. Managed shipment planning and optimized internal and external flows while maintaining high standards of quality, safety, and efficiency.
- TSE,Team PlannerENTERTAINMENT AND LEISUREMarch 2022 - February 2024 (1 year and 11 months)Mulhouse, FranceAs Team Planner at TSE, I was responsible for organizing and coordinating operational schedules across multiple teams to ensure efficient project delivery and service continuity. My role involved planning shifts, managing staff availability, and optimizing team performance according to workload and client needs. I also contributed to process improvement and communication flow between departments, ensuring smooth operations in a dynamic, service-oriented environment.Key skills:• Team scheduling and workforce planning• Operational coordination and communication• Process optimization and problem-solving• Strong organizational and interpersonal skills
- Bananfit,Fitness ManagerSPORTSJanuary 2020 - January 2022 (2 years)Wittenheim, FranceAs Team Planner at TSE, I was responsible for organizing and coordinating operational schedules across multiple teams to ensure efficient project delivery and service continuity. My role involved planning shifts, managing staff availability, and optimizing team performance according to workload and client needs. I also contributed to process improvement and communication flow between departments, ensuring smooth operations in a dynamic, service-oriented environment.Key skills:• Team scheduling and workforce planning• Operational coordination and communication• Process optimization and problem-solving• Strong organizational and interpersonal skills
Recommendations
CP
TD
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Education
- Web MarketingWebmyday2025🎯 Stratégie digitale & positionnement • Élaboration d’une stratégie web marketing claire et personnalisée • Analyse de la présence en ligne et diagnostic digital • Définition de la cible (persona) et des objectifs SMART • Structuration d’un plan de communication efficace • Choix des canaux adaptés à chaque activité ⸻ 🔍 Référencement naturel (SEO & visibilité locale) • Compréhension du fonctionnement de Google • Recherche et intégration des mots-clés stratégiques • Optimisation on-page : titres, contenus, balises, images • Référencement local (Google Business Profile, fiches entreprises) • Outils SEO simples : Google Trends, Ubersuggest, ChatGPT pour le SEO ⸻ 💬 Communication & réseaux sociaux • Création et gestion de pages professionnelles (Facebook, Instagram, LinkedIn) • Stratégie éditoriale : ton, rythme, storytelling • Création de contenu visuel et textuel impactant • Notions d’algorithmes et d’engagement • Gestion d’une communauté et réponse aux interactions • Utilisation d’outils : Canva, Meta Business Suite, Notion ⸻ 📈 Publicité digitale & acquisition • Introduction aux campagnes Facebook Ads et Google Ads • Définition du ciblage et du budget publicitaire • Création de visuels et messages percutants • Lecture et interprétation des statistiques de performance • Optimisation du retour sur investissement ⸻ ✉️ Email marketing & automatisations • Création de newsletters professionnelles • Construction d’une base de contacts RGPD-friendly • Scénarios simples d’automatisation (relance, offre, fidélisation) • Outils utilisés : Brevo (Sendinblue), Mailerlite, Notion Forms ⸻ 🎨 Identité visuelle & cohérence de marque • Création de logo, charte graphique et supports visuels cohérents • Harmonisation de l’image sur site, réseaux et documents • Mise en page et conception avec Canva / outils gratuits ⸻ 🧠 Pilotage & performance • Lecture des statistiques essentielles (KPI simples) • Analyse des résultats et ajustement de la stratégie • Plan d’action digital sur 30 jours • Bonnes pratiques pour gagner du temps et rester régulier ⸻ 🧩 Outils & ressources pratiques • Google Business Profile, Canva, Meta Suite, Notion • Google Analytics / Search Console (bases) • ChatGPT et IA comme outil d’aide à la communication • Organisation et suivi digital simplifié
- Aqua Fitness CoachWaterform2021Aqua Fitness Coach