About Brice
French
Native or bilingual
English
Fluent
German
Basic
Experience
- Target2SellInbound Marketing Strategy, Web Content, Marketing AutomationSOFTWARE PUBLISHINGDecember 2020 - Today (5 years and 6 months)- Proposal and implementation of "from scratch" Inbound Marketing- Definition of the editorial calendar- Support for teams on HubSpot Marketing- Social selling - content strategy on LinkedIn- Building a qualified LinkedIn network based on personas- Lead nurturing- Lead scoring- Cleaning and segmentation of prospect databases- Support for sales teams on CRM best practices- Sales / Marketing alignment- Website evolution for lead capture (Lead Generation)
- Look&FinLead Generation & Growth Marketing Strategy ConsultingBANKING AND INSURANCEJune 2020 - Today (6 years)- Creation of a Fintech-oriented lead generation tool- Support for teams in improving growth marketing processes- Development of recommendations for a multi-touchpoint strategy (LinkedIn, emailing, ...)
- quitoqueB2B Growth Hacking & Lead GenerationAGRICULTUREMay 2020 - Today (6 years and 1 month)- Launching B2B Lead Generation actions- Outreach campaigns (email marketing, LinkedIn drip)- Support for landing page creation- CRM automation- LinkedIn Ads: visual creation, setup/targeting, campaign optimization and monitoring- Creation of SEO-optimized content
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Education
- DEUG d'HistoireUniversité de Rouen2009
- Licence d'HistoireKarl Franzens Universität - Graz (Erasmus Autriche)2010
Certifications
- Google Analytics IQ (GAIQ)Google2019
- Advanced Google AnalyticsGoogle2018