Freelancer profile translated to English.

Description

Until 2019, I held a position as a graphic designer in London at BlackRock's internal communications studio (the world's leading asset manager), and had been there since 2008.

Since then, in Paris, I set up a company (2021-2025) to develop the clothing brand (Yperlab) that I had created with a fashion designer in 2014, between London and Paris.

I also spent two years working on the graphic charter for a Parisian cabaret (Le Secret).

BlackRock, London (2008-2019)

I worked on two major visual identity redesigns, new graphic charter, etc.

Responsible for layouts (style sheets, colors, etc.), I also handled various products from A to Z with the marketing/sales teams - using Adobe Suite (InDesign/Photoshop/Illustrator):

brochures;
flyers;
catalogs;
illustrations;
graphics;
iconography

I also worked with the 'events' team to deliver visual solutions for event themes (banners, programs, stage dressing, etc.).

My daily work also involved responding to requests from marketing teams based in London and Europe, sometimes with very tight deadlines.

I also worked on assignments in London between 2006 and 2008 in various agencies (graphic studios, advertising, media) and previously in France (Toulouse) in the magazine and weekly publication sector.

Yperlab, Paris (2021-2025)

I was responsible for:

art direction
visuals
the website
the execution and/or organization of photoshoots
social media management (creation of posts, animations, campaigns...),
project management with collaborating artists and external service providers (workshops, textile printers, consignment stores)
online store management
..and administrative tasks

Today, I am looking for freelance projects/contracts. I am flexible - able to work in the office or remotely (possible in London).

Languages

English
Fluent
French
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 50km)

CABARET LE SECRET
GRAPHIC DESIGNER
ENTERTAINMENT AND LEISURE
January 2022 - January 2024 (2 years)
Paris, France
I created the graphic charter for seasons 4 and 5 of the Cabaret Le Secret (now 'La Barbichette', at La Machine du Moulin Rouge, Paris).
I created posters, visuals for the web, for social media, as well as animations and micro-interview videos.
Motion Design Adobe After Effects Graphisme Identité visuelle déclinaison graphique design typographique
NATIXIS
GRAPHIC DESIGNER
January 2019 - January 2020 (1 year)
Paris, France
I created communication materials for the marketing and event teams based in Paris, London, and Boston while applying the graphic charter. I produced motion graphics (animated banners) with After Effects, layouts with InDesign, data visualization with Illustrator, and image work with Photoshop.
YPERLAB
ART DIRECTION
ARTS AND CRAFTS
January 2014 - January 2025 (11 years)
Paris, France
With another creator (fashion designer), I created the clothing brand Yperlab (name, logo, visual identity) in 2014, which became a company (SAS) from 2021 to February 2025. The brand was exhibited at the 'Cabarets!' exhibition at the CNCS (National Costume and Stage Arts Centre) and was featured in the first season of the show Drag Race France.
I was responsible for art direction, photoshoot organization, social media management, promotion, the online store, and project management (textile printers, manufacturing workshops, artistic collaborations).
Design logo Direction artistique Identité visuelle photoshooting Gestion de projet