About Boštjan
How I Can Help Your Team Succeed
What I Bring to the Table
- Proven track record: I’ve led end-to-end market research projects, managed teams, and developed strategy for both global IT leaders and agile SaaS startups.
- Hands-on digital marketing: From SEO audits to content strategy and performance dashboards, I optimize every step of the customer journey.
- Actionable analytics: I transform raw data into clear, practical recommendations you can use to refine your product, improve customer retention, and maximize ROI.
What Sets Me Apart
- Versatility across domains: My background spans content creation, market intelligence, SaaS analytics, and digital marketing—so I see the big picture and the fine details.
- Leadership & collaboration: I’ve managed regional teams, launched new initiatives, and consulted for companies looking to scale.
- Strategic mindset: I not only gather and analyze data but also turn insights into strategies that align with your business goals.
Typical Projects and Deliverables
- Market research reports and competitive analyses to inform your go-to-market strategy
- SEO and digital marketing campaigns to boost online visibility and lead generation
- Custom dashboards for SaaS KPIs, pricing, and packaging optimization
- Content strategies and thought leadership materials for IT and tech audiences
- Customer success and churn prediction models to increase retention and revenue
Slovenian
Native or bilingual
Croatian
Native or bilingual
Serbian
Fluent
French
Conversational
Italian
Basic
English
Fluent
Spanish
Basic
Experience
- creeperseoaudit.comCo-FounderDIGITAL AND ITJanuary 2023 - Today (3 years and 7 months)6310 Izola, Slovenia
- Spearheaded the establishment and growth of a new venture focused on technical SEO auditing.
- Developed and implemented innovative strategies to identify and capitalize on market opportunities.
- Collaborated with clients to deliver tailored solutions and drive measurable improvements in their online presence.
- Spisek d.o.o.Digital MarketerDIGITAL AND ITDecember 2014 - Today (11 years and 8 months)Ljubljana, Slovenia
- Led comprehensive digital marketing campaigns, consistently exceeding performance targets.
- Optimized SEO strategies, resulting in significant improvements in search rankings and organic traffic.
- Managed and analyzed marketing data to inform strategic decisions and enhance campaign effectiveness.
- Developed and executed content strategies that increased engagement and brand visibility.
- Gathered a team of independent experts working remotely, researching and evaluating data, and creating content to help clients be more successful with their businesses.
- Collected and analyzed data on customer demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand
- Conducted research on consumer opinions and marketing strategies as well as collaborated with marketing professionals, statisticians, pollsters, and other professionals.
- Montclare LLC,Market Research AnalystCONSULTING AND AUDITSFebruary 2014 - July 2016 (2 years and 5 months)Oakland, CA, USA
- Researched and analyzed cloud-related markets, with particular interest in SaaS solutions.
- Translated complex numerical survey results into an easy-to-understand package for senior management and other decision-making professionals within the industry.
- Co-authored a complex proprietary algorithm for assessing the performance of SaaS companies
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Education
- Google Analytics NanodegreeUdacity2019Google Analytics Nanodegree
- Programming for Data ScienceUdacity2018Programming for Data Science