Freelancer profile translated to English.
Back to original languageAbout Blandine
🧑🎨 Passionate about culture and brand strategy.
🇬🇧 Professional English level: English bilingual master’s degree and 530/600 at the British Council's EnglishScore Core Skills.
From contemporary art to Renaissance painting, each era has its codes to reach its audience. The study of semiology during my art history studies, then applied to communication during my Master's degree and my permanent contract in a consulting firm, taught me to decipher the weak signals of our time and to use them to help brands in their strategy.
🕵️♀️ Listening to your needs, I conduct the investigation to understand your target audience and propose the best omnichannel communication plan.
I can help you with, for example:
- Defining your target audience, objectives, key messages, defining an omnichannel communication plan, KPIs, and analyzing your data/results.
- Your positioning: market analysis, values, persona, wording, visual identity.
- Your social media strategy: positioning, strategy, content planning and production, data analysis.
✅ They say about me:
- I am proactive and creative.
- I have a hawk's eye and I am rigorous.
- I have a comprehensive and coherent vision.
💬 And you, who are you? Contact me to talk about your project!
French
Native or bilingual
English
Fluent
Italian
Basic
Spanish
Basic
Can work on-site
Paris (up to 20km), Nice (up to 10km), Avignon (up to 10km), Marseille (up to 10km), Aix-en-Provence (up to 10km)
Experience
- WAVESTONECommunications OfficerCONSULTING AND AUDITSMarch 2022 - Today (4 years and 3 months)
- David Allouche auteurSocial Media Strategy and Content ProductionCULTUREJune 2021 - September 2021 (3 months)Paris, FrancePromotion of the book "Parler à ma mère" by David Allouche - Editions Balland► Definition of an editorial strategy for social networks (Instagram, Twitter, Facebook, Linkedin)► Production of social media photo and audiovisual content (readings of book excerpts, radio interview excerpts)► Implementation of influencer partnerships
- amis du Centre PompidouCommunication, Marketing, Event AssistantCULTUREAugust 2020 - February 2021 (6 months)Ville de Paris, Île-de-France, France> External, event, and digital communication- Assistance in writing and creating content (videos, visuals) as well as designing communication materials (brochures, leaflets, donation forms, reports, newsletters, etc.)- Website updates (wordpress, prismic, odoo)- Managing Instagram and developing the Youtube channel> Member engagement- Daily support for the monthly program offered to members (design, organization, and follow-up) in collaboration with various departments of the Centre Pompidou and partner cultural institutions- Presence during these events to ensure their smooth running.- Assistance with daily membership tracking (website/mail) and membership campaigns in relation with the association's Office Manager> Prospective and communication strategy- Benchmarking on cultural communication during confinement- Strategic reflection and benchmarking for the website redesign
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Education
- Master 2 bilingual English Cultural Intelligence and Innovation (MIIC)Université Paris Diderot2020- Communication et Marketing - Planning stratégique - Sémiologie appliquée - Décryptage de la culture contemporaine - Stratégies de communication et évolution de la communication à l'ère numérique - Writing skills et écriture créative en français et en anglais - Etudes de marché - Conduite de projet : co-organisatrice du cycle de tables rondes "City'magine" / MIIC Talks > Activités annexes : - Participation à l'atelier "Erosion affective" avec le service culture de Paris Diderot, le centre d'art Bétonsalon et le duo d'artistes Ouazzani Carrier (septembre à décembre 2018) - Interview du duo d'artistes Ouazzani Carrier pour le magasine papier du Master MIIC
- University Diploma - Distance LearningUniversité de Nantes2018- Enseignements fondamentaux - Option double parcours : Droit du marché de l'art / Droit de la culture et des musées
Certifications
- 530/600 at EnglishScore Core SkillsBritish Council2021