About Blandine
- CRM & Data Audit
- CRM Optimization and Structuring
- Marketing Automation & Lead Nurturing
- Reporting, KPIs & Data Visualization
- Sales, Marketing & Customer Success Alignment
- Team Training and Support
- Audit and strategic recommendations
- Structured CRM
- Automated workflows
- Customized dashboards and reports
- Documentation and best practices
French
Native or bilingual
English
Conversational
Italian
Basic
Experience
- Ecole Superieure du digitalGuest LecturerEDUCATION AND E-LEARNINGMarch 2026 - Today (5 months)Bordeaux, FranceMaster's Degree 2 in Data Marketing - Predictive Marketing (14h)▸ Creation of the course plan and materials▸ Course delivery to 9 studentsBachelor's Degree 3 - Digital Communication and Web Marketing Jury
- Digital CampusGuest LecturerEDUCATION AND E-LEARNINGDecember 2025 - Today (8 months)Bordeaux, FranceBachelor's Degree 2 Digital Project Manager - Data Collection (14h)Bachelor's Degree 3 Digital Project Manager - Data Analysis & Dashboard (14h)Master's Degree 2 Expert in Digital Strategy - Analysis and Causality Methods (28h)▸ Creation of course plans and materials▸ Course delivery to students
- Blandine HARDIVILLER EICRM, Data & Marketing ConsultantCONSULTING AND AUDITSMay 2025 - Today (1 year and 3 months)Bordeaux, France🔎 **Data Audit & Collection**: analysis of data structure, processes, and flows to identify key data to be collected⚙️ **CRM Structuring**: definition of KPIs, implementation of clear data governance aligned with business and marketing objectives🎯 **Marketing Optimization & Data Activation**: segmentation, customer scoring, automation, intelligent targeting📊 **Data Visualization**: creation of dashboards to track performance
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Education
- MSc Data Analytics & Marketing ManagerINSEEC MSc & MBA2022Python, R, MySQL, PowerBI, certification AT INTERNET Major de promotion : 17,63/20
- Bachelor of Business and MarketingÉcole Supérieure de Commerce d'Amiens2020Diplôme reconnu et visé par l’État Spécialité marketing digital
Certifications
- Company TutorVisiplus2024
- AT Internet Student CertificationAT Internet2022