Freelancer profile translated to English.

Description

Hi. I'm Björn.

I help companies make their brands strong, visible, and distinctive. As a designer and brand developer with over 20 years of experience, I combine strategy and creativity to create appearances that not only look good but also have a lasting impact.

What I can do for you

Brand Development:

Together, we define what your brand stands for – vision, mission, values, and personality.

Corporate Design:

From logo and colors to typography and style guides – everything for a consistent and professional appearance.

Campaign Conception:

Ideas that reach people and convey messages clearly and creatively.

Print & Digital:

Whether it's a website, social media, or flyers – I showcase your brand across all media.

Consulting & Workshops:

I share my knowledge and show you how to get the best out of your brand.

What's important to me

Brands are strongest when they are authentic and clear. Your values and your vision form the basis – my job is to shape that in a way that convinces and inspires.

With creative ideas, a lot of experience, and an eye for detail, I ensure that your brand becomes unique.

Let's take your brand to the next level together!

Industry field of expertise

Languages

German
Native or bilingual
English
Conversational

Workplace preferences

Can work on-site

Aschaffenburg (up to 50km), Frankfurt am Main (up to 10km)

BJ RN BOCK Brand & Design,
Creative Art Director
June 2020 - Today (6 years and 2 months)
Alzenau, BY, Germany
Brand Development:
Sharpening purpose, vision, values, and brand personality.

Corporate Design:
Designing logos, color palettes, and style guides for a consistent brand presence.

Campaign Conception:
Creative ideas and concepts for targeted communication.

Cross-media Design:
Implementation for print, digital, social media, and more.

Consulting and Workshops:
Strategic consulting on brand development and design.
Logo Design Brand Development Corporate Identity Conception Corporate Branding
Innovationsraum GmbH & Co. KG,
Creative Art Director
June 2024 - October 2024 (4 months)
Hanau, Germany
Team Lead Print at Innovationsraum: Responsible for the creative direction and execution of print projects, leading and developing the design team, and ensuring high-quality results in concept, layout, and production.
B2 Communications GmbH
Creative Director
October 2010 - May 2024 (13 years and 7 months)
Aschaffenburg, Germany
• Responsible for the creative output of the agency for B2B and B2C clients (including Nintendo, Mainova, UTA Edenred, CooperVision)
• Strategic work on brand and product positioning
• Development and presentation of guiding ideas
• Leadership and development of the creative team and freelancers
• Making personnel decisions and new hires
• Trainer for media designers
• Client service and consulting
• All tasks of an Art Director role