About Bertrand
French
Native or bilingual
English
Native or bilingual
Experience
- Déménager FacileSales StrategyTRANSPORTATIONDecember 2019 - February 2020 (3 months)For the launch of a new B2B offering, Déménager Facile sought strategic and operational support to structure its offering and find new clients.It was an offer for coordinating moves for employees in internal mobility and expatriation.In 3 months, working 2 days a week, I confirmed the launch of 3 pilot tests with Club Mec, CGI, and Groupe Atlantique.I secured and conducted qualification meetings with HR Directors and Mobility Managers at Safran, Dassault, Altran, Capgemini, Cora, Flunch, Lactalis, Decathlon, JC Decaux...
- HopfabSales StrategyARCHITECTURE AND URBAN PLANNINGOctober 2019 - October 2019 (1 month)Paris, FranceHopfab is the partner for architects for everything related to interior design. With a network of 300 certified artisans, Hopfab allows architects to quickly find the right artisan to carry out the work, and to focus on what matters most.Hopfab was looking for someone to help them better define their sales strategy and optimize their acquisition of new architects.The mission:- Conduct 4 workshops to define: positioning, ideal targets, Buyer Personas, value proposition- Sourcing and enriching leads according to their Ideal Customer Profile- Implementing email and phone scripts aligned with the Personas
- SOANBusiness Dev: Generate Demo MeetingsARCHITECTURE AND URBAN PLANNINGJuly 2019 - August 2019 (2 months)Paris, FranceSoan develops a platform for architects to help them better manage their projects and their relationship with clients.Soan had just launched its product on the market and was looking for a business developer to initiate the acquisition of its first clients: sourcing, prospecting, platform presentation, email follow-up, and scheduling demo meetings to be conducted by the team.The mission:- Recruitment and management of a hunter profile in our Berlin team- Sourcing and enrichment of independent architectural firms within the target- Prospecting with the goal of scheduling remote demo meetings- Demos and closing conducted by the internal teamResults in one and a half months:- 150 demonstration meetings scheduled with architects- 8 meetings scheduled per day on average
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Education
- Master Grande EcoleGrenoble School of Management2012