Freelancer profile translated to English.

Description

I help brands transform their social media presence into a real lever for visibility and business.

Social Media Manager specializing in content strategy and video production, I am also co-founder of a 360 agency specializing in food, with expertise focused on growth, visibility, and acquisition, in direct collaboration with videographers and photographers.

I support companies, media, and entrepreneurs in:

→ defining a clear and coherent social media strategy

→ creating engaging video content (Reels, TikTok, short formats)

→ optimizing accounts to gain reach, impact, and consistency

My approach:

✔️ content designed for algorithms

✔️ a clear message, aligned with the brand's DNA

✔️ a performance logic (visibility, engagement, acquisition)

Depending on the project's needs, I can intervene directly or mobilize my 360 food-specialized agency for more comprehensive solutions (video, photo, global support)

Objective: to create content that doesn't just look "good", but that serves a real growth strategy.

Industry field of expertise

Languages

French
Native or bilingual
English
Basic

Workplace preferences

Can work on-site

Paris (up to 10km), Bordeaux (up to 10km), Bayonne (up to 10km)

Agence Eclipse
Co-Founder
SOCIAL NETWORKS
June 2025 - Today (1 year)
Paris, France
→ Implementation of a Social Media Strategy
→ Marketing
→ 360 Management of +40 agency clients
→ Sales Strategy
→ Management of a team of 10 people
→ Growth Marketing
→ Agency Management
Social Media Media Strategy Social Media Visual Communication Communication Strategy
Burger King France
Media Project Manager
RESTAURANTS AND FOOD SERVICE
August 2024 - Today (1 year and 9 months)
Paris, France
Brand Campaigns & 360 Strategy

→ Briefing and challenging media and advertising agency proposals to ensure the effectiveness of media plans.
→ Monitoring trends and new social media practices (TikTok, Instagram, Snap, BeReal)
→ Collaborating on activation projects with internal teams (Marketing, Creative Studio, Legal, etc.) and external partners (agencies, service providers) to amplify brand visibility.

Burger King Media Strategies

→ Ensuring the smooth execution of media actions and activations across all channels (ON and OFF)
→ Facilitating communication between internal teams and external partners to ensure the smooth execution of campaigns.
→ Supervising the smooth running of sports projects on Social Media, TV (Ligue 1, VI Nations, Beinsport...)
→ Managing media plan projects (TV, radio, press, OOH, DOOH, digital, social media...)
→ Activating impactful brand projects (Squid Game, Half-time Partners...)

Analysis & Optimization:

→ Defining KPIs and monitoring campaign results to evaluate their effectiveness.
→ Analyzing campaign results to adjust future strategies and maximize the impact of each action.
→ Developing detailed reports for each campaign.
→ Identifying success drivers and proposing recommendations to improve brand engagement and performance.

Guy responsible for cross-functional topics on SOCIAL MEDIA, SEO & AUDIO channels.
Branding Communication Strategy Social Media Marketing Project Management
Digital Arena
Marketing and Communication Manager
SPORTS
August 2022 - Today (3 years and 10 months)
Bordeaux, France
STRATEGIC AND OPERATIONAL MARKETING:

→ Participation in market research and competitive analysis
→ Analysis of figures and proposals for actions
→ Development and sizing of product offerings
→ Prospecting and marketing of product offerings
→ Development of a social media strategy
→ Development and sizing of product offerings
→ Development of media and marketing strategies to increase fan engagement, subscriber growth, and brand awareness.

DIGITAL COMMUNICATION:

→ Analysis of actions implemented on social networks.
→ Implementation and monitoring of online advertising campaigns.
→ Reporting on actions taken and key sports KPIs
→ Monitoring the implementation of sponsoring operations
→ Analysis of figures and proposals for actions
→ Development of media recommendations and decks
Marketing Communication Strategy Community Management Social Media Web Writing

Check out Bernauer's experience

Be the first to recommend Bernauer

Help this freelancer shine by sharing your experience working together.

Agatha Frydrych

Backend Java Software Engineer

4.7

(3)

Baptiste Duhen

Fullstack developer

4.6

(4)

Amed Hamou

Senior Lead Developer

(2)

Audrey Champion

Web developer

4.3

(3)

Signup to reveal

Commercial Development Manager
Win Sport School
2023
Master 1 (M1), Communication & Marketing sportif
Bachelor's Degree in Sports Management, Sports Communication
Win Sport School Nice
2022
Licence Management Du Sport, Communication sur le sport