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Berger LaurieBL

Berger Laurie

Communication Consultant

€300/day
Marseille, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Berger

Hello!

Graduated from EMLYON in 2018, I started my career in communication within major Parisian agencies.
I worked for several years at Dentsu, where I was in charge of the communication issues of my dedicated portfolio. Subsequently, I moved to Marseille where I focused my expertise on digital communication for retailers' issues.
Today, I work independently as a communication and marketing consultant.
I am passionate about brands with strong storytelling that aligns with my values.

The missions I offer:

- Development of a digital communication strategy according to your objectives
Branding / Drive to Store / Lead Generation

- Community management
Audit and advice on optimizing social media management
Creation of social media pages
Post creations
Content creation for social media (Tik Tok videos, Reels, IGTV..)
Moderation
Page animation

- Media activations:
Advice and implementation of acquisition campaigns (SEA, SEO)
Advice and online placement of paid campaigns on social media (Snapchat, TikTok, Facebook, Instagram)
Advice and implementation of display campaigns

- Marketing project management within a team: assistance on a one-off or long-term project.

- Partnership management: management of the creation project with one or more partners.

Timing:
Whether it's a one-off project (for reinforcement or a one-shot, for example) or a long-term mission, I ensure the management of your project from A to Z.

My values:
- Transparency
- Ethics
- Involvement
- Creativity
- Exchange

What is your project, your need, and your expectations?
Tell me more by message!
See you soon,
Laurie
  • English

    Fluent

  • French

    Native or bilingual

Can work on-site
Marseille (up to 50km)

Experience

  • Ekstend
    DIGITAL ACCOUNT MANAGER
    PRESS AND MEDIA
    September 2021 - November 2022 (1 year and 3 months)
    Marseille, France
    - Steering of local visibility, in-store traffic, lead generation objectives
    - Programming and distribution of digital campaigns
    - Development of communication strategies for my client portfolio by
    proposing solutions adapted to their needs and challenges
    - Intervention on consulting, purchasing, activation, and optimization of digital campaigns
    - Collaboration with all market advertising platforms
    Retail Retail Marketing Communication Strategy Digital Communication
  • Dentsu
    ACCOUNT MANAGER
    PRESS AND MEDIA
    July 2018 - September 2021 (3 years and 2 months)
    Paris, France
    - Consulting in Plurimedia On & Off line strategy
    - Analysis and development of target profiles
    - Steering and coordination of campaigns
    - Reporting for international coordination of media campaigns
    - Customer relationship management
    - Financial Monitoring
    - Coordination of the account internationally
    - Management and training
    Communication Strategy Digital Communication Communication Social Media Branding Project Management SEA Google Analytics
  • Rodeeo
    Growth manager
    SOFTWARE PUBLISHING
    February 2023 - December 2023 (10 months)
    Marseille, France
    - Promote Rodeeo products to our B2B & B2C targets
    - Reflection and implementation of the company's marketing strategy
    - Creation of the site and content
    - Writing a training course on digital marketing for renters
    - Acquisition strategy via various digital channels
    - CRM database management
    - Lead on content and marketing strategy
    Webmastering Growth Hacking Communication Strategy Commercial Strategy Acquisition Strategy Content Creation Website Creation Agile Method Community Management

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Education

  • Bachelor in Business Admnistration
    EMLYON
    2018
    International business law Digital marketing

Skill set (30)

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