Freelancer profile translated to English.

Description

Launching a website or online store and need a profile that is structured, versatile, and creative? I can help you design, populate, and optimize your digital presence with no-code tools and a content- and performance-oriented approach.

👩‍💻 My hybrid profile combines digital project management, e-commerce content, and no-code website creation to support you from the initial idea to daily monitoring.

Industry field of expertise

Languages

French
Native or bilingual
English
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 50km)

Adhika
Digital Communication and Marketing Manager
REAL ESTATE
January 2020 - Today (6 years and 5 months)
• Creation and management of public and institutional communication materials, print and digital.
• Management of digital presence: real estate platforms, editorial and graphic content.
• Website management, redesign and regular updates, SEO/SEA.
Digital Communication SEO
Béré la Brocante
Vintage E-commerce Creator
November 2019 - July 2022 (2 years and 8 months)
• Creation and management of an online store via Instagram (@bere_la_brocante | 2,500 followers) and an e-commerce website (on Shopify).
• Sourcing, appraisal, and refurbishment of vintage and second-hand items.
• Development of graphic and editorial content for social media, SEO, and SEA.
• Management of shipments and customer relations.
• Organization of in-person sales.
Shopify CMS
Niji
Digital Strategy Consultant
December 2017 - September 2019 (1 year and 9 months)
Île-de-France, France
Niji supports companies' digital transformation by combining strategic consulting, design, and technological solutions.

Digital Acquisition Project Manager @ Bouygues Immobilier
• Management of regional digital lead generation campaigns (media plans, display, emailing, social ads).
• Coordination between local teams, technical and creative teams, and the media agency.
• Creation and optimization of landing pages to maximize conversions.
• Management and segmentation of prospect databases via "Pardot".
• Performance analysis and reporting (CPL, conversion rate, ROI).
⇨ 2018 Media Plans Results: +56% leads, +75% appointments, +4% reservations with a 16% lower budget compared to 2017

Digital Marketing Project Manager for E-boutique @ Total Marketing France
• E-boutique management (product sheets, promotions, etc.).
• Implementation of CRM strategy.
⇨ Commercial campaign results: 20% open rate, 2% click-through rate.
Digital Communication