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Karim B.KB

Karim B.

Marketing Trainer / EMI - Content Manager FR/DE

€400/day
Lyon, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Karim

Trainer in e-reputation & Trilingual Community Manager (FR | EN | DE)
I design and lead modules on content moderation, e-reputation and influence marketing in universities and business schools.
I also offer my services as a freelance Community Manager, with solid experience in community management, monitoring, crisis management and customer relations.
Specialized in digital customer relations, I have supported major brands (telecom, gaming, tech) on their loyalty, moderation and customer satisfaction strategies.
My experiences at Netino, PaaSoo and Webhelp have allowed me to evolve between communication, customer service and strategic support.
Available for assignments in French, English or German.
  • English

    Fluent

  • German

    Native or bilingual

Can work on-site
Lyon (up to 50km), Saint-Étienne (up to 10km), Nice (up to 50km), Paris (up to 50km)

Experience

  • Les Nouveaux Formateurs
    E-reputation & EMI Trainer
    EDUCATION AND E-LEARNING
    February 2022 - Today (4 years and 4 months)
    Saint-Étienne, France
    I work as a trainer for students and professionals on issues related to e-reputation or content moderation.
    My interventions cover:
    – Training in moderation (charters, best practices)
    – Awareness of hate speech online
    – Workshops on cognitive biases, information verification, influence communication
    – Design of educational materials adapted to the public (universities, schools, companies)
    I can design and lead tailor-made training courses on online image management, social networks and digital risk prevention.
    Training Digital communication Moderation E-reputation Media education
  • PaaSoo
    Global Marketing Director
    TELECOMMUNICATIONS
    February 2022 - Today (4 years and 4 months)
    Paris, France
    I led the global marketing strategy of a tech company specializing in cloud communication.
    My missions included:
    – Creation of multilingual content (English/French)
    – Design of sales materials for B2B sales
    – Launch of newsletters and social media management
    – Coordination between product, sales and support teams

    I can support your SaaS/B2B projects in marketing, content or communication.
    Communication strategy AI Chatbot Artificial intelligence Social networks Web marketing strategy
  • Webhelp+concentrix
    Project Manager
    SOCIAL NETWORKS
    January 2017 - Today (9 years and 4 months)
    Paris, France
    I supported major brands (Bouygues, SEB, Renault...) on their digital customer relations, e-reputation and moderation.
    My missions:
    – Definition of KPIs, editorial line and reporting
    – Creation of response libraries & process optimization
    – Training teams in moderation and social care
    – Management of 50 people (CM, moderators, analysts) in 26 languages
    – Missions in the pharma, consumer goods, automotive sectors
    Today, I offer this expertise to companies that want to improve their online presence and customer relations.
    Web marketing strategy Community management Training

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Education

  • DU E-reputation
    ISER
    2014
    Formation spécialisée en gestion de l’image en ligne : veille stratégique, communication de crise, community management, modération de contenu, e-lobbying et outils de monitoring. Approche pratique axée sur les enjeux réputationnels des marques et institutions.

Skill set (13)

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