Freelancer profile translated to English.

Description

My strengths

I have built a diverse track record across various sectors: industry, multi-client consulting, public sector, startups, and SaaS publishers. I adapt quickly to contexts, teams, and products.

Before marketing, I managed optical stores and then engaged in business development in the medical sector. This commercial background anchors a native results-oriented culture and a reflex for sales-marketing alignment, which is evident in the plans I build, not just in what I say.

Six years as CMO for a Big Data and AI SaaS publisher exposed me to all scenarios: comfortable budgets, then almost zero budgets, and integration into a large consulting firm that elevated my standards for excellence and governance. I have built, I have maintained, I have rebuilt.

I am a builder. I am most comfortable when everything still needs to be put in place: early stage, pre-seed, seed. That's where I know how to make a brand, a positioning, and a pipeline emerge with what we have on hand.

What I do

- Fractional CMO

- Part-time CMO

- Ad-hoc consulting missions

The format depends on the challenge and the budget.

My main areas of focus

- Marketing Strategy

- Go-to-Market

- Branding and Positioning

- Sales and Marketing Alignment (S-Marketing)

- Fundraising Decks / White Papers

- Data Pilot Implementation

- Partnerships

What I don't do

- Content writing (blog articles)

- Community Management

- Website maintenance

- SEO writing...

- Technical tool configuration (HubSpot, Salesforce…).

I define and manage, but execution remains with you or your service providers.

In parallel, my experience as a co-founder

I am also co-founder of Timone, a financial co-pilot for SME managers, incubated at Village by Crédit Agricole since October 2025.

Industry field of expertise

Languages

French
Native or bilingual
English
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

Timone
Co-founder & Marketing
SOFTWARE PUBLISHING
June 2025 - Today (1 year)
Paris, France
Co-founder of Timone, an AI-enhanced SaaS financial co-pilot for SME managers. Responsible for marketing strategy, positioning, brand, and Go-to-Market.
- Building brand positioning and messaging
- Defining Go-to-Market strategy
- Structuring product and founder communication
Go-to-Market Marketing Strategy Marketing Management Acquisition Strategy Branding & Identity
Octopeek
Chief Marketing Officer
DIGITAL AND IT
January 2019 - November 2024 (5 years and 10 months)
Enghien-les-Bains, France
CMO of a Big Data & AI SaaS publisher (integrated into Mazars in 2022).
Led marketing transformation and B2B enterprise account acquisition.

-Generated over €1M in revenuethrough the launch of a packaged service offering
-Doubled strategic accountsvia a targeted ABM strategy
- Managed a budget of €200k and a multidisciplinary marketing team
- Launched a SaaS product (Octopeek Integration Tool) from ideation to beta — business plan, white paper, fundraising deck
- Media visibility: TF1, BFM TV, B SMART · FW500, EY250, France Digital, G20 YEA 2020 rankings
- Managed under "zero budget marketing" during the COVID crisis: maintained pipeline with creativity and internal resources
Marketing Strategy Marketing Plan B2B Marketing Account-Based Marketing (ABM) Product Marketing
Linfluent
Chief Operating Officer
SOFTWARE PUBLISHING
May 2018 - November 2018 (6 months)
Paris, France
COO of a startup in social media management & employee advocacy. Strategic diagnosis, CRM and KPI implementation, successful integration into the Schoolab incubator.
Marketing Plan Marketing Strategy